Digital Marketing Intern at actian

Company At Actian we believe data should be a competitive advantage. Through the deployment of data technology, underpinned by a relentless and trusted service commitment, we help business critical systems transact and integrate at their very best. As a trusted leader in data management, integration, and analytics, our mission is to helping businesses unlock the full potential of their data to drive better decision-making and innovation wherever it resides — in the cloud, on-premises, or hybrid environments. With a global team of experts and a culture of innovation, we’re dedicated to helping our customers solve their most complex data challenges. Internship Overview We are looking for interns to join us for our 2026 Summer Internship Program! This 12-week program is set to begin June 8th, so if you are looking for an incredible opportunity to partner with the best and brightest minds in the industry, apply today. This program has been designed with our interns in mind and includes structured learning plans, a dedicated buddy, and a focused capstone project that you will have the opportunity to present in our Internship Showcase!   What It’s Like Interning with Us! Intern Events— just because the internship is remote, doesn’t mean we don’t have time for fun! Regular intern events will be hosted throughout your 12-weeks with us! Time with Executives— Interns all get a chance to connect with our executive team through panel discussions, 1:1s, Q&A meetings, and events Workshops — Interns participate in workshops geared towards helping new professionals Opportunity to travel – we will fly you out for onsite orientation at our Austin, Texas office location! Position Overview The Digital and Demand Marketing team is responsible for understanding customer needs and translating them into meaningful experiences and paid media activations for Actian. We partner across the organization, in support of our corporate goals, to strengthen our brand, improve customer journeys, and ensure every media touchpoint is aligned with what customers value most. The Digital Marketing Intern plays a central role within this fast-paced team by helping with a wide range of projects, campaigns, and initiatives, and by providing day-to-day support for the Demand Marketing team. The Digital Marketing Intern will also work closely with individuals across the Marketing Organization, and external vendors and partners. Aptitude for administration, organization, clear communication, and follow through on tasks is essential. This internship program is a unique opportunity to build a strong foundation in B2B digital marketing while gaining hands-on experience with the tools that shape the industry. You will leave this role with a comprehensive understanding of demand generation, marketing operations, and how to effectively prompt and partner with AI to drive campaign success. Throughout the program, interns will have direct guidance from experienced leaders on the Actian Marketing team. Responsibilities: • Support digital marketing campaigns (Strategy, Planning, Execution, Measurement, and Optimization), sit in on ideation for campaigns and strategic initiatives, and review design and copy of creative and trafficking of paid media • Learn how to functionally use Account-Based Marketing Platforms (Demandbase, etc.), Marketing Operations Platforms (Marketo, Salesforce, etc.), and Project Management Platforms (Jira) • Leverage generative AI tools to assist with campaign research and execution • Assist with reporting and media analytics • Follow-up with external partners including our creative and media agencies on deliverables • Capstone Project: Train an AI model to identify which attributes most effectively drive lead generation across Actian’s media mix that is presented to the team upon culmination of the internship Nice to Haves: • Eagerness in learning more about media planning and paid media strategy • Perusing a degree in a related field to advertising, marketing, media, etc. • A strong curiosity and willingness to experiment with generative AI tools to improve marketing workflows and content creation • Excellent written and verbal communication skills with strong attention to detail We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.