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SeniorFull-time
Salary Range
$93,373 - $126,327 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Product Manager, Card Acquisition to join our team at Affirm. In this role, you will be responsible for launching and scaling new acquisition channels for the Affirm Card, identifying high-impact growth opportunities, and validating them through rapid experimentation.
Key Responsibilities
- →Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing.
- →Launch and scale new acquisition surfaces, partnering closely with Engineering and Design to deliver seamless, high-conversion onboarding experiences.
- →Design and execute acquisition programs with measurable CAC→LTV impact.
- →Own funnel performance end-to-end: track weekly acquisitions, 30-day activation, drop-offs by step, and implement robust incrementality testing.
- →Collaborate cross-functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
- →Continuously experiment and iterate to unlock new distribution levers, maximize conversion, and expand the cardholder base.
Requirements
- ✓4+ years in Product Management; Ideally with previous background owning growth/distribution channels
- ✓Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
- ✓Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
- ✓Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
- ✓Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
- ✓Excellent cross‑functional leadership; experience leading embedded eng/design pods.
- ✓Bachelor’s or Master’s in Computer Science, or other related fields; or equivalent practical experience.
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