Brand Designer at Applovin

About AppLovin AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com. To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others. Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE. About the role We're building one of the most recognized brands in adtech, fast. That means we need a designer who can hold a strong creative point of view, move at speed, and make things that actually perform. This role lives at the intersection of brand identity, growth marketing, event branding, and campaign creative; touching everything from the systems that define how we look, to the landing pages that drive conversion, to the experiences we create in the real world. This person must be located in the West Coast/PT time zone. About you • You're a self-starter: optimistic, flexible, and just as comfortable owning a project solo as you are collaborating with a team. • You value people and the work equally: you understand that great creative comes from great collaboration. • You find genuine satisfaction in solving problems: not just making things look good, but making them work better. • You're obsessed with the details: typography, hierarchy, and craft matter to you at every scale. • You communicate clearly: you can talk about your work with confidence and take feedback without taking it personally. • You're curious about how the business works: because understanding the story helps you tell it better visually. • You thrive in fast-moving environments and know how to set the bar rather than just meet it. What you'll do • Design and scale brand systems across digital and physical touchpoints: ensuring consistency without sacrificing craft. • Create growth marketing assets including landing pages, display ads, and campaign visuals: with a clear understanding of what drives conversion. • Develop original illustration and conceptual work that brings brand narratives to life across campaigns. • Collaborate closely with the Creative Director, Sr. Brand Designers, Web Art Director, Web Designers, and Video Art Director and Video Designers, as well as cross-functional stakeholders to move work from concept to production. • Iterate rapidly based on feedback: exploring multiple creative directions without losing clarity on the goal • Help maintain and evolve brand standards documentation as the brand grows and matures What we're looking for • 3-4 years of brand design experience in a fast-paced in-house or agency environment • Experience designing for growth marketing: landing pages, paid media, and performance campaigns: with an understanding of how design affects outcomes. • Fluency in Figma and comfort working within, and pushing, an established brand system. • A portfolio that shows a distinct visual point of view: work that goes beyond execution and demonstrates genuine creative thinking. • Strong illustration skills and experience developing conceptual visual narratives for campaigns. • Mastery of core design principles: typography, composition, hierarchy, and scale. • Ability to manage multiple projects simultaneously and deliver at pace without sacrificing quality. Nice to have • Motion design or animation experience • Experience in tech, adtech, or B2B brand environments • Comfort working with developers and an understanding of web production constraints • Familiarity with AI-powered creative tools and curiosity about how they fit into a modern design workflow We move fast and pride our work on a high quality level. If your portfolio shows work that makes people stop scrolling—and you can tell us why it works—we want to hear from you. AppLovin has become aware of a scam targeting jobseekers with fake “app optimization” and similar roles. We do not ask our candidates to download apps or make any form of payment(s). AppLovin works with applicants through our Careers page and applovin.com email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information here and contact us directly with any questions. AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at [Upgrade to PRO to see contact]. AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here. To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.