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ManagerFull-timeGo
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a motivated and experienced Product Marketing Manager to join our team. This critical role will drive marketing strategy and execution for DLC launches and support Go-to-Market plans.
Key Responsibilities
- →Develop and implement comprehensive marketing campaigns to drive awareness, engagement, and sales for each DLC launch
- →Identify target audiences, key messaging, and marketing channels to maximize campaign effectiveness
- →Manage the campaign budget, ensuring optimal allocation of resources across various initiatives
- →Oversee the quality of marketing assets, including trailers, gameplay videos, social media content, and website updates
- →Collaborate closely with internal teams (PR, Community, Art, Development, Partnership) and manage external agencies
- →Establish and track KPIs to measure campaign performance and identify areas for improvement
- →Take on the responsibility as a People Manager
Requirements
- ✓A strategic thinker with strong project leadership and operational excellence
- ✓Proven experience orchestrating large, multi-team, multi-channel marketing campaigns
- ✓Comfortable working with fast-paced timelines and high business impact
- ✓Strong communication skills to drive alignment across senior stakeholders and complex environments
- ✓Has a passion for storytelling, creative development and players
- ✓Experience bringing individuals and teams together to solve problems
- ✓Experience from working with PC and console games
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