Regional Marketing Manager, APAC at Checkout.com

Company Description We’re Checkout.com [Upgrade to PRO to see link] – you might not know our name, but companies like eBay, ASOS, Klarna, Uber Eats, and Sony do. That moment when you check out online? We make it happen. Checkout.com [Upgrade to PRO to see link] is where the world checks out. Our global network powers billions of transactions every year, making money move without making a fuss. We spent years perfecting a service most people will never notice. Because when digital payments just work, businesses grow, customers stay, and no one stops to think about why. With 19 offices spanning six continents, we feel at home everywhere – but London is our HQ. Wherever our people work their magic, they’re fast-moving, performance-obsessed, and driven by being better every day. Ideal. Because a role here isn’t just another job; it’s a career-defining opportunity to build the future of fintech. KEY RESPONSIBILITIES POSITIONING & GO-TO-MARKET - Develop and maintain APAC-specific positioning and messaging, translating global value propositions into regionally relevant narratives. - Support go-to-market planning for product launches, feature releases, and solution rollouts across multiple APAC markets. - Partner with regional commercial team to surface regional market feedback and customer insights that inform product strategy and prioritisation. CONTENT STRATEGY & DEVELOPMENT - Own the creation of regional marketing content and collateral tailored to APAC audiences, including: - Long-form content (e.g. industry reports, whitepapers, podcasts) - Short-form content (e.g. sales decks, solution briefs, case studies, digital content) - Ensure content reflects regional nuances, cultural context, and industry-specific needs, while remaining aligned with global brand standards. - Build scalable content frameworks to support consistent messaging across markets and reduce reliance on ad-hoc regional efforts. SALES ENABLEMENT & COMMERCIAL SUPPORT - Work closely with Sales and Account Management teams to improve adoption, upsell, and cross-sell of value-added services and non-core products. - Develop enablement materials such as pitch decks, battlecards, solution overviews, and customer-facing regional narratives to support commercial conversations. - Support regional sales motions by aligning marketing activities with pipeline priorities and market opportunities. REGIONAL MARKETING EXECUTION - Plan and execute regional marketing initiatives and campaigns, including events, webinars, partnerships, and integrated go-to-market programs. - Collaborate with Global Marketing to localise campaigns and ensure relevance across diverse APAC markets. - Track and report on marketing performance, engagement, and pipeline impact to inform optimisation and future planning. MARKET INTELLIGENCE & COMPETITIVE INSIGHTS - Conduct ongoing market and competitive analysis across APAC to understand industry trends, customer needs, and evolving competitive dynamics. - Monitor regulatory, ecosystem, and market developments that may impact product adoption or go-to-market strategy. - Share insights with internal stakeholders to support informed strategic and commercial decision-making. CROSS-FUNCTIONAL COLLABORATION - Act as a key regional partner to Sales, Account Manager, Partnerships and Solution Engineering teams to ensure alignment and effective execution. - Support agile responses to market changes and customer feedback across the region. - Contribute regional insights to global planning, product launches, and strategic initiatives. QUALIFICATIONS & EXPERIENCE - 6–10+ years of experience in product marketing, regional marketing, or B2B marketing, preferably within fintech, payments, SaaS, or technology-driven industries. - Strong understanding of APAC markets, with experience working across multiple countries and cultures. - Proven ability to develop product positioning, go-to-market strategies, and marketing content for diverse regional audiences. - Experience supporting Sales teams through sales enablement and revenue-focused marketing initiatives. - Strong stakeholder management and cross-functional collaboration skills. - Fluency in English required; additional APAC languages (Chinese or Japanese) are a strong plus. Additional Information Bring all of you to work We create the conditions for high performers to thrive, through real ownership, fewer blockers, and work that makes a difference from day one. Here, you’ll move fast, take on meaningful challenges, and be recognized for the impact you deliver. It’s a place where ambition gets met with opportunity, and where your growth is in your hands. We work as one team, and we back each other to succeed. So whatever your background or identity, if you’re ready to grow and make a difference, you’ll be right at home here. It’s important we set you up for success and make our process as accessible as possible. So let us know in your application, or tell your recruiter directly, if you need anything to make your experience or working environment more comfortable. Life at Checkout.com [Upgrade to PRO to see link] We understand that work is just one part of your life. Our hybrid working model offers flexibility, with three days per week in the office to support collaboration and connection. Curious about what it’s like to be part of our team? Visit our Careers Page [Upgrade to PRO to see link] to learn more about our culture, open roles, and what drives us. For a closer look at daily life at Checkout.com [Upgrade to PRO to see link] follow us on LinkedIn [Upgrade to PRO to see link] and Instagram [Upgrade to PRO to see link]