Field Marketing Manager | DACH & Benelux at Deel

Who we are is what we do. Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly. Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers. Why should you be part of our success story? As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are. Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50,  Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google. Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $17.3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work. Summary We are looking for an experienced and strategic Field Marketing Manager to support Deel's growth across DACH & Benelux. In this role, you will own the full lifecycle of Deel's field marketing programs (mainly events and webinars) treating each activation as an integrated campaign with clear pipeline objectives, from initial awareness to post-event nurture and revenue impact. Reporting to the EMEA Marketing Lead, you will work in close partnership with Sales, SDR, and global Marketing teams to build locally relevant programs that drive measurable engagement and pipeline growth. The ideal candidate brings deep expertise in events and webinar execution, combined with a strong campaign mindset and the analytical rigor to continuously optimise performance. Responsibilities - Own the strategy and end-to-end execution of Deel's DACH & Benelux field marketing portfolio, including regional trade shows, industry conferences, executive dinners, sales acceleration events, and webinars. - Approach every event and webinar as a fully integrated campaign, defining target audiences, coordinating pre-event demand generation, managing onsite or live execution, and driving structured post-event follow-up and nurture. - Develop localised messaging and assets in collaboration with regional lead, product marketing, content, and creative teams, ensuring regional relevance and brand consistency - Partner with SDR and Sales leadership to maximise lead conversion and ensure tight alignment between event activity and pipeline outcomes - Manage all operational aspects of the program: vendor relationships, budget tracking, logistics, and onsite delivery - Align with the Partner Events Manager on co-marketing activations and partner-sponsored events - Define and own KPIs for all regional programs, with a focus on pipeline contribution, engagement quality, and ROI - Use performance data and sales feedback to continuously refine the regional event and webinar strategy, format selection, and campaign approach Qualifications - 4+ years of experience in field marketing, with deep expertise in event and webinar management within a B2B SaaS or enterprise technology environment - Demonstrated ability to run events and webinars as integrated marketing campaigns — not just logistics, but full-funnel programs with measurable impact - Strong understanding of demand generation principles and how field marketing activity connects to pipeline and revenue - Analytical mindset: comfortable defining success metrics, building reports, and translating data into strategic recommendations - Proven ability to work cross-functionally and influence stakeholders across Sales, SDR, Partnerships, and global Marketing teams - Excellent project management skills, with the ability to manage multiple programs simultaneously in a fast-paced environment - Proficiency in Salesforce, HubSpot, Looker, and Swoogo preferred - Fluent in Dutch, professional English - Willingness to travel across the region for event execution (30–40%) Total Rewards Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.  Some things you’ll enjoy - Stock grant opportunities dependent on your role, employment status and location - Additional perks and benefits based on your employment status and country - The flexibility of remote work, including optional WeWork access At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics. Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com [Upgrade to PRO to see link] and other acquired company emails like @payspace.com [Upgrade to PRO to see link] and @paygroup.com [Upgrade to PRO to see link] You can view the most up-to-date job listings at Deel by visiting our careers page [Upgrade to PRO to see link] Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives. Deel will provide accommodations on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodations, please inform our Talent Acquisition Team via this link [Upgrade to PRO to see link] and a team member will be in touch to ensure your equal participation. If you have difficulty accessing the form, please email at [Upgrade to PRO to see contact]. As part of our hiring process, we primarily rely on interviews and role-related assessments. In limited cases, we may also consider informal background information relevant to the role, in line with our privacy and fairness obligations. This application process does utilise Automated Employment Decision Tools (AEDT) and AI systems to assist in evaluating candidates based on experience level, technical skills and qualifications. As a fully remote company, we also utilise AI-powered deepfake and fraud detection technologies to verify the authenticity of candidate identities and interactions during assessments and interviews. This processing is conducted in compliance with applicable Data Protection, AI Governance and Labour Laws. We ensure human oversight is maintained in all final hiring decisions. Your personal data is not used to train AI models. For more information on how we process your personal data, please see our Privacy Policy [Upgrade to PRO to see link] - For NYC Residents: In accordance with NYC Local Law 144, an independent bias audit has been conducted on AEDT; results are available at Ashby [Upgrade to PRO to see link] Covey [Upgrade to PRO to see link]