Marketing Project Manager at Equinox

The Marketing Project Manager is responsible for driving the execution of marketing campaigns from brief to launch, ensuring alignment, efficiency, and consistency across all channels. This role serves as the operational backbone of the marketing team by owning timelines, managing cross functional workflows, and maintaining visibility across multiple workstreams.  We are seeking an intense, detail-obsessed marketing operator who is a natural storyteller, uses AI tools fluently to produce compelling copy, and keeps every campaign moving without dropping a single ball. Reporting to the Director of Social Media, you are the air traffic controller of our marketing team. You own the calendar, the briefs, the deadlines, and the communications that bring every campaign to life. You use tools like Claude and ChatGPT as a force multiplier, and you know the difference between AI-generated copy and words that actually sound like they’re written in SoulCycle’s voice. WHAT YOU'LL DO Project and Campaign Management (75%) • Own and manage the marketing calendar across Comms, Social, and Photoshoots • Lead intake and manage creative briefs in partnership with Lifecycle Manager and other cross functional stakeholders  • Build and manage campaign timelines ensuring alignment, accountability, and on time delivery • Oversee asset coordination and execution, ensuring work reflects strategic intent at every stage • Serve as the primary point of contact for marketing and creative requests from the organization • Proactively identify risks, gaps, and shifting priorities; adjust plans and timelines accordingly  • Maintain continuity and forward progress across campaigns in a dynamic, fast moving environment Communications and Writing (25%) • Develop and refine copy across email, push notifications, in-app messaging, social, in-studio signage, and promotional campaigns • Leverage AI tools actively and proficiently to produce on-brand copy at speed • Ensure consistency in SoulCycle brand voice across all rider facing touchpoints • Collaborate with the Lifecycle Manager translate strategy into clear, effective messaging • Communicate updates and changes  in direction with clarity, ensuring cross functional alignment