Freetrade

About Freetrade

Freetrade is a digital investment platform that democratizes access to financial markets by offering commission-free trading of stocks, ETFs, and other securities. Operating within the fintech and investment industry, the company was founded in the UK in 2016 with the mission to simplify investing for everyone. Its name reflects its core value proposition: providing a no-fee trading experience that breaks down barriers to entry for retail investors. Freetrade’s user-friendly approach has positioned it as a disruptor in the traditionally high-cost brokerage sector. The platform’s main products include a mobile app that allows users to buy and sell shares, fractional shares, and ETFs without paying trading commissions. Key features include a clean, intuitive interface, educational content to help users learn about investing, and a curated selection of global assets. Freetrade targets young, tech-savvy investors who are new to the market or seeking a more affordable alternative to traditional brokers. Its low-cost model and emphasis on accessibility have attracted a growing user base, particularly in the UK and Europe, where it has become a popular choice for beginner investors.