Sr. Strategic Finance Manager at gohighlevel

About Us HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 1 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.   Our People With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.   Our Impact As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.   Who You AreHighLevel is seeking a Sr. Strategic Finance Manager to primarily serve as the finance partner for our Revenue and Marketing functions, developing analytical and financial frameworks to influence decision making for our most business-critical growth questions. You will partner directly with senior business leaders to help inform resource allocation, define operational and financial KPIs, own key inputs to revenue modeling, and proactively identify opportunities to drive growth or improve profitability. We are looking for someone who brings a blend of strategic finance, growth analytics, and GTM fluency — and thrives at the intersection of data, storytelling, and decision support. We are seeking a candidate with a diverse FP&A partnering background. You are strong in financial data analytics and have experience building a bottoms-up financial model as you are presenting a recommendation to a C-suite audience. You will report directly to the Director of Strategic Finance (GTM). What You Will Do • Functional Ownership: Lead and improve the strategic finance partnership across the Revenue and Marketing organizations, acting as a trusted advisor to senior leaders to influence and quantify key business decisions. • Strategic Planning & Forecasting: Develop and own financial frameworks that connect sales capacity, marketing spend, conversion, and retention to ARR growth and company-level financial targets. Drive budget planning, pacing, and forecast accuracy across GTM functions. Build models to forecast acquisition, activation, and free-to-paid conversion performance, translating funnel health into financial outcomes. • Decision Support & Business Case Development: Build robust operational and financial models for major initiatives, including ROI, LTV/CAC, and payback analysis. Quantify trade-offs between growth and profitability, and partner with Sales and Marketing leadership on scenario analysis supporting strategic initiatives, resource allocation, and investment decisions. • Performance Measurement: Design and track key GTM KPIs — including CAC, LTV/CAC, payback period, sales productivity, conversion rates, and retention efficiency. Evaluate the ROI of marketing channels, campaigns, and sales investments, partnering with Marketing Operations, RevOps, and Data teams to validate attribution and performance metrics. Support quarterly and annual GTM reviews with clear insight into spend efficiency and growth contribution. • Data & Analytics Infrastructure: Partner with Data and BI teams to define reporting requirements, build and maintain analytical datasets, and ensure Finance has reliable, scalable access to the metrics that matter. Serve as a bridge between Finance and technical data teams — and write SQL independently to pull, validate, and explore data without relying on a data team intermediary. • Team and Culture Stewardship: Foster a collaborative, data-driven culture within Finance by modeling analytical rigor, proactive communication, and cross-functional partnership. Help shape scalable processes, workflows, and tools that enable the team to operate efficiently and deliver high-quality insights as the company grows. • AI-enabled Process Improvement: Identify and spearhead opportunities to leverage AI-based tools and modern data infrastructure to streamline forecasting, automate reporting, and surface insights — helping unlock team capacity for high-impact analysis. What You Bring • Bachelor's degree in Finance, Economics, Business, or a related field • 9+ years of total experience, with at least 6 years in the strategic finance function within a late-stage or high-growth tech or public company environment • Experience in SaaS, preferably with a usage-based business model component • Strong understanding of GTM dynamics, including familiarity with sales capacity planning, quota setting, pipeline analysis, acquisition funnels, activation, retention, and user conversion metrics • Experience supporting or partnering directly with Sales and Marketing leadership to develop forecasts, evaluate spend efficiency and compensation plan design, and align incentives with company growth goals • Familiarity with digital marketing and growth metrics such as CAC, LTV, ROAS, blended CAC, churn, and retention cohorts • Demonstrated ability to work directly with raw data — building, cleaning, and validating datasets — and a strong intuition for identifying data quality issues before they affect outputs • Advanced experience with Excel / Google Sheets, BI tools (Tableau), and / or SQL — can independently to pull, validate, and explore data without relying on a data team intermediary • Excellent business partnering skills, particularly with non-financial leaders; track record of advising operational and financial improvements across multiple areas of the business • Willingness and ability to operate at multiple levels — deep within the details and big picture — with strong awareness of when to leverage each • Ability to navigate ambiguous questions, identify key variables, and drive toward a successful outcome • Ability to story-tell with data and distill complex topics and tradeoffs into a simple framework to influence decision making • Bias toward action, strong work ethic, and player-coach mentality with experience driving outcomes under tight timeline Extremely detail oriented, highly organized, and able to balance multiple projects in a fast-paced environment The salary range for this position is $153000 - $213500 annually.    EEO Statement The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.