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SeniorFull-time
Salary Range
$28,288 - $38,272 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
You will join a collaborative team at Grab, transforming how people experience our brand through industry-leading strategies and engaging content. This role focuses on regional GrabMart marketing with opportunities to contribute to new launches and high-impact projects.
Key Responsibilities
- →Develop annual and half-year marketing roadmaps across E-commerce verticals
- →Lead regional campaign platforms for major commerce moments
- →Translate business priorities into clear narratives and execution plans
- →Balance short-term GMV growth with long-term brand equity
- →Partner with country marketing teams to localize campaigns
- →Build scalable campaign toolkits and visual systems
- →Create modular assets for consistency and flexibility
- →Establish repeatable GTM systems for multi-country launches
- →Serve as a regional connector across Marketing, Performance, Product, Commercial, Ops and Creative teams
- →Pressure-test strategies with Performance Marketing using funnel data
- →Partner with Product Marketing to align feature releases with demand generation
- →Support new category launches and experimental growth mechanics
- →Help unblock high-stakes projects
- →Test new campaign mechanics and automation tools
Requirements
- ✓Experience in e-commerce marketing strategy and planning
- ✓Strong ability to develop regional marketing roadmaps
- ✓Proven track record in leading campaign platforms
- ✓Experience in translating business priorities into execution plans
- ✓Ability to balance short-term and long-term marketing goals
- ✓Experience in building scalable marketing toolkits
- ✓Strong cross-functional leadership skills
- ✓Ability to work with country marketing teams to localize campaigns
- ✓Experience in establishing GTM systems for multi-country launches
- ✓Strategic thinking and problem-solving abilities
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