Growth Marketing Manager at Greenhouse

Our mission at Greenhouse is to make every company great at hiring – so we go to great lengths to hire great people because we believe that they’re the foundation of our success. At Greenhouse, you’ll join a team that collaborates purposefully, fosters inclusivity, and communicates with transparency and accountability so we can help companies measurably improve the way they hire. Join us to do the best work of your career, solving meaningful problems with remarkable teams. Greenhouse is looking for a Growth Marketing Manager to join our team! The Growth Marketing Manager will manage and optimize our paid acquisition programs across channels including paid search, paid social, programmatic/display, review sites, directories and PPL partners. They will be responsible for turning strategy into day-to-day execution, ensuring that campaigns are efficiently driving quality pipeline across regions, segments and personas. This role will partner closely with our agency and channel partners as well as internal stakeholders on the Growth, Content, Web, Customer Marketing, Partnerships, and Marketing Operations teams. The ideal candidate brings strong executional skills, vendor and budget management experience, and a test-and-learn mindset grounded in performance data. Who will love this job • A performance driver – you are motivated by turning multi-channel paid programs into a predictable, efficient engine for high-quality pipeline and ARR • A meticulous operator – you have strong attention to detail and take pride in your operational rigor, ensuring campaigns are set up efficiently and effectively • An analytical storyteller – you enjoy diving into channel reporting to find insights and have the ability to tailor complex performance narratives to different stakeholders • A relationship owner – you excel at owning cross-functional relationships, providing clear briefs that keep work on schedule and aligned with strategic goals • A solutions-oriented collaborator – you thrive in fast-paced environments where you can manage multiple projects simultaneously while maintaining a positive attitude What you’ll do • Manage, optimize, and scale paid media campaigns across key channels (e.g., LinkedIn, Meta, Google Ads, programmatic/display, directories, and PPL partners) to support full-funnel demand generation goals across segmented audiences. • Own day-to-day campaign execution, including building new campaigns, setting up audiences, rotating creative, implementing tests, and monitoring pacing and budgets across regions and segments. • Conduct regular account audits across platforms (naming conventions, tracking, pixels, exclusions, frequency, audience health) and implement changes that improve channel performance and data quality. • Serve as the primary POC and relationship owner for select channel and vendor partners (e.g., DSP, ABM/display, directories, PPL vendors), coordinating approvals, communicating priorities, and keeping work on schedule. • Own directory and PPL program management, including profile governance, creative and messaging updates, partner enablement, and ongoing performance monitoring to ensure efficiency and lead quality. • Build and deliver recurring performance reports (monthly and quarterly) as well as ad hoc views that summarize results, explain performance drivers, and recommend clear next steps for optimization. • Track, reconcile, and forecast channel and campaign budgets in partnership with your manager, flagging pacing issues early and recommending reallocations to hit spend and performance targets. • Collaborate with regional and cross-functional partners to align paid media campaigns with broader initiatives, ensuring messaging, audiences, and landing pages are consistent across channels. • Contribute to audience and targeting strategy, including the standardization and upkeep of job title, intent, customer, partner, and prospect audiences across platforms to drive scale while protecting efficiency. • Maintain and evolve documentation, playbooks and checklists for campaign setup, optimization, QA, and reporting so that best practices are clearly defined and repeatable. • Support special projects and experiments (e.g., new channels, campaign pilots, creative or landing page tests) that help the Growth team unlock new sources of efficient demand. • Additional projects and responsibilities as business needs require You should have • 2–3 years of experience in growth, performance, or paid media marketing in a B2B SaaS or similar long-sales-cycle environment. • Hands-on experience managing campaigns in at least two major paid channels (e.g., LinkedIn Campaign Manager, Meta Ads Manager, Google Ads, programmatic/DSP, ABM/display tools, or review/directory/PPL platforms). • Strong understanding of performance marketing fundamentals, including audience/targeting strategy, bidding, budget pacing, creative testing, and full-funnel metrics (CTR, CPC, CPL, pipeline influence). • Demonstrated success translating strategic direction into detailed campaign execution, with proven examples of optimizations that improved efficiency or lead quality. • Experience managing vendor and/or agency relationships, including handling day-to-day communications, providing clear briefs, and reviewing recommendations against goals. • Comfortable with marketing and web analytics tools (e.g., platform reporting, web analytics, marketing automation/CRM/BI dashboards) and using data to inform decisions and prioritize tests. • Strong attention to detail and operational rigor, with the ability to QA campaign setup, troubleshoot issues, and ensure tracking, budgets, and naming conventions are accurate. • Excellent written and verbal communication skills, with the ability to tailor performance narratives and recommendations to different stakeholders. • Proven ability to manage multiple projects and deadlines simultaneously in a fast-paced environment while maintaining a positive, solutions-oriented attitude. • Bonus: Experience with ABM platforms, intent data, lead routing/qualification flows, or building multi-channel nurture and retargeting programs. • Your own unique talents! Your background has given you a unique perspective and set of transferable skills that aren't always in alignment with a given role - but those are qualities we value at Greenhouse. If you don't meet 100% of the qualifications outlined above, we still strongly encourage you to apply Applicants must be currently authorized to work in the United States on a full-time basis. If you are based in California, we encourage you to read this important information for California residents linked here. The national pay range for this role is $95,800 - $109,524. Individual compensation will be commensurate with the candidate's experience and qualifications. Certain roles may be eligible for additional compensation, including stock option awards, bonuses, and merit increases. Additionally, certain roles have the opportunity to receive sales commissions that are based on the terms of the sales commission plan applicable to the role. Greenhouse provides a variety of benefits to employees, including medical, dental, and vision insurance, basic life insurance, mental health resources, financial wellness benefits, and a fully paid parental leave program. For US-based employees, we offer short-term and long-term disability coverage, a 401(k) plan and company match. U.S. based employees also receive, per calendar year, up to 14 scheduled paid holidays and up to 80 hours of paid sick leave. Non-exempt employees accrue up to 20-25 days of paid vacation time annually, depending on tenure, and exempt employees have flexible paid time off (PTO). The anticipated closing date for this role is April 24, 2025. #LI-MG1 Who we are At Greenhouse, we live by our mission through using our own product to help us hire the right person for the job, every time. We are a remote-first company and have shared office spaces in New York City and Ireland, and optional co-working spaces that give us flexibility to do our best work anywhere. We take an active role in our growth through a performance review program that’s committed to providing actionable feedback, and a bonus structure that rewards great performance. We believe that bringing together a variety of perspectives makes us a stronger company – and we nurture leaders who create an inclusive culture and invest into employee resource groups that celebrate our differences and life experiences. We’re proud to have built an award-winning culture that’s been recognized as Fortune’s Best Places to Work and Inc.’s Best Workplaces multiple years in a row. – Greenhouse Software is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable local laws, regulations and ordinances. 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