Marketing Manager at Hotmartcareersesp

HOW YOUR WORK CAN TRANSFORM THE WORLD! Area mission: The LATAM Marketing team drives the growth of the creator economy by positioning Hotmart as the most trusted platform for digital creators. Latin America is a fast-growing and strategic priority market, where marketing plays a key role in strengthening our brand, generating demand and accelerating ecosystem adoption through brand strategy, full-funnel campaigns and meaningful customer experiences. Your responsibilities will include: • Lead branding and marketing strategy across LATAM markets. • Manage and develop the marketing team, fostering collaboration and high performance. • Develop and execute brand positioning and communication initiatives. • Build and align the brand ecosystem around a consistent narrative. • Lead cross-functional teams involved in brand and campaign initiatives. • Partner with Sales, Growth and Product teams on strategic initiatives. • Analyze market trends, audiences and positioning opportunities. • Define and monitor brand KPIs including awareness, consideration, conversion and brand health tracking. Qualifications you need: • Experience managing and developing marketing teams. • Experience leading brand marketing or strategic marketing initiatives. • Experience developing integrated campaigns or brand strategies. • Experience managing cross-functional projects or teams. • Strong knowledge of marketing planning and brand strategy. • Around 8+ years of experience in marketing roles. • Professional proficiency in English and Spanish. Nice to have: • Experience working with global brands. • Experience in digital ecosystems, technology or creator economy companies. • Strong business acumen and understanding of business metrics. • Experience working in regional or multicountry environments. Beneficios que cuidan de ti • Participación anual en beneficios y resultados (PLR); • Hotmart Recharge: Puedes tomar tus vacaciones en el período correcto y recibir un bono extra del 30% de tu salario. Aquí, cuidar tu salud mental y recargar energías se toma muy en serio; • Budget de educación: incentivo anual destinado al desarrollo de los colaboradores. Este monto puede ser utilizado en cursos, certificaciones, conferencias y otras experiencias de aprendizaje, para apoyar tanto el recorrido individual como las necesidades de su área; • Seguro de salud: cobertura integral y acceso a una amplia red nacional de médicos, clínicas y hospitales, garantizando atención de calidad para los colaboradores y sus familias. Cobertura dental: tratamientos dentales según una guía específica; • Day Off de cumpleaños; • Vale de comida/alimentación; • Fitpal; En cualquier lugar, el impacto es el mismo! • Ser parte de nuestro equipo significa despertar cada día con la certeza de que el mundo se queda pequeño ante la transformación que podemos generar. Y a medida que te desarrollas, crecemos juntos. Únete a nosotros y ven a impactar, de verdad, tu carrera.