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Demand Generation & Events Specialist ( Europe ) | IFS Copperleaf at IFS1
IFS1Staines-upon-Thames, England, gbΒ·2h ago
Entry LevelFull-time
Salary Range
$25,500 - $34,500 /year
This salary is estimated based on similar roles. The actual salary may vary.
IFS Copperleaf is seeking a Demand Generation & Events Specialist to join our lean, high-impact European marketing team. This role is key to driving awareness, engagement, and demand generation across the European market, working closely with regional sales teams, business development, and global marketing to accelerate growth. You will be the person responsible for running our events across Europe, while also executing demand generation campaigns that drive pipeline.
Events are the primary focus of this role, but the balance between events and demand generation activity will flex with business needs throughout the year. You'll join a lean European marketing team where ownership and visibility are real from day one
Key Responsibilities
Events
β’ Own end-to-end execution of our European events programme β trade shows, field events, webinars, and partner events
β’ Own event budgets, vendor relationships, and contract negotiation
β’ Drive pre-event campaigning and coordinate post-event lead follow-up with sales, tracking conversion through to pipeline
β’ Accountable for the European events strategy, aligning activities with regional marketing and pipeline goals
β’ Report on event ROI and continuously refine our approach based on performance dataDemand Generation
β’ Execute multi-channel demand generation campaigns β primarily tied to events, and also supporting broader pipeline campaigns across email, webinars, content syndication, paid social and display.
β’ Build and manage campaigns in HubSpot and coordinate lead flows into Salesforce
β’ Create and update landing pages and online content supporting end-to-end campaigns
β’ Produce campaign reporting, marketing presentations, and sales enablement materials for the sales team
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About IFS1
IFS1 is a forward-thinking technology company specializing in innovative IT solutions and services. Operating at the intersection of software development, cloud computing, and digital transformation, IFS1 provides businesses with the tools and expertise needed to navigate the complexities of modern technology. While the name suggests a foundational or initial focus, the company has established itself as a reliable partner for organizations seeking scalable and efficient technological integrations. Founded with a commitment to excellence, IFS1 has built a reputation for delivering tailored solutions that align with the evolving needs of its clients. The company offers a comprehensive suite of products and services, including custom software development, cloud infrastructure management, and cybersecurity solutions. Key features of IFS1βs offerings include seamless integration capabilities, robust performance optimization, and a strong emphasis on data security and compliance. Their target audience primarily consists of mid-to-large enterprises across various industries, such as finance, healthcare, and manufacturing, which require sophisticated IT solutions to enhance operational efficiency and drive digital innovation. IFS1βs approach is characterized by a deep understanding of client-specific challenges and a dedication to delivering measurable results. Notable achievements for IFS1 include successful implementations for Fortune 500 companies and the development of proprietary technologies that set industry benchmarks. The companyβs market position is strengthened by its customer-centric philosophy and a team of highly skilled professionals who combine technical expertise with strategic advisory. IFS1βs unique value proposition lies in its ability to bridge the gap between cutting-edge technology and practical business applications, ensuring that clients not only adopt new solutions but also achieve tangible growth and competitive advantage.
