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SeniorFull-timeGit
Salary Range
$22,100 - $29,900 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
The Marketing Manager is responsible for creating and ensuring delivery of marketing programs to support brand expansion and growth. This role requires in-depth knowledge of data acquisition, growth marketing, automation, and building brand awareness.
Key Responsibilities
- βCollaborate with the team to plan and deliver marketing campaigns aligned with business objectives
- βDeploy digital marketing campaigns from ideation to execution, including SEO, email marketing, and social media
- βCreate engaging customer experiences through B2B events
- βManage costs and optimize marketing spend across channels
- βProduce valuable content for website and blog
- βManage marketing agencies to ensure effective delivery
- βBuild and grow marketing databases with effective segmentation
- βOptimize social media channels through organic and paid content
- βCoordinate design and production of all marketing collateral
- βTrack and analyze consumer behavior to adjust campaigns
- βMeasure and report on campaign performance
Requirements
- βStrategic and tactical approach to marketing campaigns
- βExperience with marketing automation and data acquisition
- βStrong understanding of digital marketing channels
- βAbility to manage marketing budgets and prove ROI
- βExperience with content creation and optimization
- βLeadership experience managing marketing teams
- βProficiency with marketing technology solutions
- βData analysis skills to inform campaign decisions
- βExperience with event marketing and trade shows
- βBenefitBullets: []
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