Senior Software Engineer, Technical Search Visibility at Instacart

Instacart

United States - Remote·5h ago

SeniorFull-timePythonReactPostgreSQLAI

Salary Range

$132,600 - $179,400 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

The Marketing Enablement & Technology (MET) team at Instacart is seeking a Senior Software Engineer for the Technical Search Visibility pod. This role will lead initiatives to enhance Instacart's search engine visibility and drive organic traffic, designing scalable systems and robust data pipelines to improve SEO performance across millions of web pages.

Key Responsibilities

→Lead complete SEO and AEO projects independently, defining experimentation, development, and rollout strategies across multiple systems.
→Design, build, and ship high-quality full-stack features that enhance search engine visibility, AI answer engine performance, and organic traffic.
→Architect scalable, robust solutions applying deep technical knowledge to optimize for traditional search rankings, LLM visibility, user experience, performance, and cost efficiency.
→Design and maintain efficient data pipelines for SEO and AEO data ingestion, transformation, and delivery.
→Partner directly with Marketing and Product stakeholders to influence features and requirements.

Requirements

✓5–8 years of software engineering experience with expert-level proficiency in React, Ruby, Python, PostgreSQL, and SQL.
✓Proven track record of leading complete projects end-to-end, including architecture design, implementation, experimentation, and production rollout.
✓Strong experience with distributed systems and data engineering — designing pipelines, optimizing schemas, and ensuring data quality — with experience in Airflow or DBT.
✓Demonstrated ability to design for performance, scalability, and robustness, with experience implementing comprehensive observability solutions.
✓Strong product thinking with the ability to influence product direction and make strategic trade-offs balancing technical and business considerations.
✓Excellent communication skills with a proven ability to mentor engineers, drive cross-team alignment, and translate technical concepts for diverse stakeholders.