Sales and Marketing Analyst at Kruzeconsulting

External Job Title: Sales and Marketing Analyst  Employment Type: Full-Time, Regular Hire  FLSA Status: Exempt, Salary  Reports to: Revenue Operations Manager  Work Location: Fully Remote (within the U.S.)  Expected Starting Pay Range:  $70,000 - $80,000 per year depending on qualifications  Bonus Eligibility: Yes, discretionary incentive bonuses    About this Opportunity:  Kruze Consulting is a boutique CPA firm that provides accounting, bookkeeping, finance, payroll, and tax services to over 750 startups backed by top tier venture capital funds. The Sales and Marketing Analyst will work as part of our Sales and Revenue Operations team to support how we attract, convert, and grow client relationships. They will play a key role in optimizing sales and marketing processes, driving automation, and enabling data-driven growth. The ideal candidate is comfortable managing multiple tasks, be very detail-oriented, and brings a sharp analytical mindset to complex operational challenges. Kruze Consulting has a proven track record of developing their employees to their highest potential. If you are looking to learn and grow in sales and marketing operations, this role might be a terrific opportunity to do that in an entrepreneurial, fully remote accounting firm.    Kruze Consulting is an Equal Employment Opportunity Employer.  Kruze Consulting believes in diversity of thought as a competitive advantage to bring people together to build a culturally inclusive team. If you are smart, and good at what you do, come as you are. Diverse candidates (however you choose or choose not to identify) are encouraged to apply.    What We Offer/Why Kruze Consulting: ·        Fully Remote – We’ve completely embraced and invested in remote work and know the benefits.  Save time, save money, and decrease stress.  Our experience shows that remote work fosters a healthier work/life balance for our people.  We do get together once a year for an annual offsite meeting, but it’s optional.    ·        Flexibility/Autonomy - Need to run to an appointment, your child's school, or just want to take a walk outside? No problem. If your clients’ needs are met and your work gets done on time, enjoy! ·        Stability – While we serve startups, we aren’t one.  We’ve been around for over a decade enjoying controlled growth over that time.  We don’t over-hire, and thankfully, we’ve never had to do a reduction in force.  Our service offering is niche, accounting is essential to businesses, and the potential market for our services is diversified/vast. ·        High-Quality Colleagues - We’re a diverse bunch, experts in our respective fields, and eager to help each other and clients.  We care about each other as whole human beings. ·        High-Quality Clients - We work exclusively with venture-funded technology startups and early-stage companies who are creating some of the most exciting and transformative products and services in the world!  (We also have a “no jerks” policy; our clients treat our people professionally and respectfully.) ·        Purpose/Meaningful Work – Not your average accounting role. Kruze professionals get to work with innovative startups that are disrupting their respective industries and creating the products and services of tomorrow.  Like proud parents, we derive vicarious enjoyment as our clients grow, get additional rounds of funding, and ultimately get acquired by Fortune 500 firms. ·        Professional Development – You’ll gain exposure to many types of clients and industries including SaaS, eCommerce, Healthcare, Biotech, Crypto/Blockchain, and Manufacturing. At Kruze, you’ll have the opportunity to learn multiple disciplines and work with a wide variety of high-visibility clients and find your passion.   NEED TO HAVE/POSITION REQUIREMENTS: ·        2+ years of full-time experience in a sales and marketing operations role in a corporate environment ·        Bachelor's Degree from an accredited university ·        Hands-on experience optimizing sales and marketing processes, managing leads, and supporting workflows ·        Direct experience with  managing marketing automation, lead lifecycle, and campaign performance reporting ·        Experience working with Salesforce Sales Cloud or similar CRM/automation tools ·        Prior exposure to pipeline reporting, lead generation programs, and/or marketing analytics ·        Strong attention to detail and ability to manage multiple projects accurately ·        Comfortable working with Excel/Google Sheets to analyze data and identify key insights ·        Must be willing to work core business hours in the East Coast time zone (approximately 8am to 5pm EST within the U.S.)   NICE TO HAVE/POSITION PREFERENCES: ·        Experience in a high-growth/start-up/entrepreneurial environment ·        Experience in a professional service firm (accounting, consulting, law firm, marketing/advertising, etc.) ·        Experience in a fully remote people-centric culture   WHAT YOU’LL BE DOING:   Sales and Marketing Operations (50%) ·        Build, document, and maintain scalable operations processes that support Sales, Marketing, Accounting, and Tax teams. ·        Improve how we use Salesforce Sales Cloud, Marketing Cloud, and related GTM/marketing automation tools to support lead generation, nurture, campaign workflows, and automation for sales development. ·        Partner closely with Marketing to operationalize campaigns (list builds, audience segmentation, lead scoring, and routing) and ensure clean handoffs to Sales. ·        Support Salesforce administration (workflows, configuration, and integrations) to improve data quality and efficiency. ·        Maintain clear documentation for sales and marketing processes, workflows, and data definitions.   Reporting and Analytics: (40%) ·        Ensure accurate, consistent data across Salesforce and connected systems for outreach, reporting, and analysis. ·        Analyze inbound and outbound funnels to identify bottlenecks, improve conversion rates, and uncover growth opportunities. ·        Build and maintain reports and dashboards that show key performance metrics and pipeline health. ·        Help refine pipeline and revenue forecasting models and measure marketing campaign performance and attribution.   Continuous Improvement (10%) ·        Regularly review workflows, processes, and automation to simplify, standardize, and scale. ·        Contribute to special projects that enhance our sales and marketing operations function (e.g., territory design, quota support, sales compensation analysis). ·        Stay up to date on sales and marketing operations trends and suggest new tools, processes, and analytics.   A note of caution about remote work at Kruze Consulting:   While it seems cool, it’s not for everyone. You must have the discipline, work ethic, healthy boundaries, work strategies, and emotional intelligence to work remotely. While we strive for work-life balance at Kruze, this is still a fast-paced role that will require you to juggle many different projects and tasks. You must enjoy and thrive in this type of fast-paced environment.     About Kruze Consulting:  Kruze Consulting provides accounting, bookkeeping, finance, payroll, and tax services to over 750 startups backed by top tier venture capital funds.   ·      Our core values are: Kaizen ∙ Integrity ∙ Collaborative ∙ Caring ∙ Strategic We are a 100% remote company, working in many different countries and time zones; we encourage our employees to take advantage of our flexible work environment to be happier and more productive.  The firm has 750+ Seed, Series A, Series B, and Series C clients. The firm was started 15 years ago, by Vanessa Kruze, CPA and now has 175+ team members. Kruze utilizes best-of-breed software tools such as QuickBooks, Gusto, Justworks, Rippling, Expensify, Bill.com, Zoom, Slack, Ramp, and Brex. Our client base is comprised of venture capital-backed startups funded by the very best venture capital funds in the world.     Physical Requirements:  Extended periods of focused, seated computer work – approximately 8 hours a day    Kruze complies with California’s Fair Chance Act:   Kruze will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if Kruze is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report. Find out more about the Fair Chance Act by visiting the Civil Right’s Department Fair Chance Act webpage.     Kruze participates in E-Verify:  This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.  If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.