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ExecutiveFull-timeAI
Salary Range
$142,800 - $193,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a strategic and hands-on Head of Demand Gen to lead our demand generation engine, driving marketing-qualified leads that convert into revenue. This role owns the entire marketing funnel from awareness to acquisition, with a focus on data-driven execution across SEO, paid media, and partner channels.
Key Responsibilities
- →Develop and execute a keyword-driven content strategy focused on our ICP search keywords and AI engine behavior.
- →Own all paid search campaigns, including keyword targeting, bid strategies, and conversion optimization.
- →Develop and manage co-marketing programs with strategic partners, agencies, and vendors.
- →Own HubSpot marketing automation and reporting across all lifecycle stages.
Requirements
- ✓4+ years of experience in B2B SaaS marketing, ideally in integration, ecommerce, or supply chain technology.
- ✓Proven track record managing SEO, Google Ads, and Paid Social budgets.
- ✓Deep expertise in HubSpot, Google Ads, GA4, LinkedIn Ads, and Meta Ads Manager.
- ✓Strong analytical and operational mindset — comfortable owning dashboards, attribution models, and reporting.
- ✓Excellent communication and leadership skills.
