Marketing Manager, Public Sector at Magnet Forensics

Magnet Forensics

Waterloo·11h ago

ManagerFull-timeAWSGitGo

Salary Range

$108,800 - $147,200 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a Marketing Manager, Public Sector to lead integrated demand generation programs that drive sales pipeline and expand cross-sell opportunities across government markets. This role will partner with Sales, Product Marketing, and Demand Generation teams to advance our presence in the public sector.

Key Responsibilities

→Develop and execute targeted demand generation campaigns that generate pipeline and drive cross-sell opportunities within public sector accounts
→Collaborate with demand generation and product marketing teams to bring multi-channel campaigns to life
→Own day-to-day campaign orchestration across workstreams
→Manage the public sector association program including sponsorship planning
→Oversee new product introductions for public sector
→Act as a liaison to the public sector BDR and sales team
→Identify content gaps and collaborate with stakeholders to build public-sector-specific messaging
→Track, report, and optimize campaign performance
→Manage the Public Sector marketing budget
→Stay current on public sector trends and agency missions

Requirements

✓5+ years of experience in marketing program management, channel marketing, or B2B marketing
✓Experience with managing external vendors/agencies
✓Experience in managing complicated and time-sensitive projects
✓Interest and desire to learn and adapt to new technologies
✓Ability to creatively problem solve
✓Self-starter and driven to succeed
✓Strong communication and presentation skills
✓Analytical with strong attention to detail
✓Occasional travel may be required