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SeniorFull-timeRustGoAI
Salary Range
$88,400 - $119,600 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Product Marketing Manager to act as the strategic architect of our brand narrative and product positioning at Mysten Labs. This role focuses on defining how the world perceives the Slush wallet as it expands into finance and investment.
Key Responsibilities
- →Define and own the strategic positioning of the Slush wallet as the premier Money App for Web3 and mainstream financial participants.
- →Own the Slush wallet’s identity and end-to-end content strategy across the app, social channels, and lifecycle communications.
- →Architect and lead the go-to-market strategy for major 2026 product pillars, including investment tools, payment solutions, and identity frameworks.
- →Co-own with Product the education and content strategy to make complex financial offerings intuitive and trustworthy for a retail audience.
- →Work with the Growth Marketing lead to integrate brand narrative and Trust Framework into acquisition loops and funnel optimizations.
- →Conduct deep competitive analysis and user research to ensure the Slush wallet stays ahead of Web3 incumbents and traditional Fintech challengers.
- →Synchronize Slush messaging with broader market narratives while championing the voice of the user.
Requirements
- ✓5+ years of experience in Product Marketing at a top-tier Fintech or high-growth consumer technology company.
- ✓Ability to translate high-level technical capabilities and complex product value propositions into clear, emotionally resonant consumer benefits.
- ✓Proven track record of launching successful consumer products in global markets with a focus on feature adoption and user trust.
- ✓Strong understanding of user psychology and how to build financial peace of mind through product narrative.
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