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Digital Marketing Analyst - Visualization) (French Speaker) | SM&W at NatixisInPortugal
NatixisInPortugalLisbon, Lisbon, pt·7h ago
SeniorFull-timeGit
Salary Range
$39,780 - $53,820 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
The Digital Marketing Analyst (Visualization) plays a key role in analyzing and evaluating digital campaign performance. This position focuses on preparing regular reports and communicating insights to stakeholders, with a strong emphasis on data visualization.
Key Responsibilities
- →Master visualization tools to present data through concise and relevant graphical indicators
- →Prepare regular reports on digital performance and communicate key insights to stakeholders
- →Conduct in-depth analyses of web data to evaluate the performance of digital campaigns
- →Identify and interpret trends and patterns in the data to support strategic decision-making
- →Provide first-level technical and functional support to users and internal teams on Adobe Analytics
- →Address inquiries, troubleshoot issues, and guide users in interpreting data
- →Train users on best practices for digital analysis
- →Collaborate closely with digital teams to meet their analytics and data needs
- →Manage Adobe Analytics account permissions for internal teams and users
- →Participate in the management and tracking of ongoing analytics projects
- →Propose ideas and solutions to enhance analysis and reporting processes
- →Provide training for users on the use of the OUP tool (Tracked URL generator)
- →Perform updates and maintenance of the OUP tool
- →Stay informed about trends and innovations in digital analytics
- →Evaluate and recommend new tools or methodologies to optimize data analysis
Requirements
- ✓Strong experience with data visualization tools
- ✓Proficiency in Adobe Analytics
- ✓Ability to conduct in-depth web data analysis
- ✓Excellent reporting and communication skills
- ✓Knowledge of digital analytics best practices
- ✓Experience with tracking URL generation tools
- ✓Ability to stay current with digital analytics trends
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About NatixisInPortugal
NatixisInPortugal operates as the Portuguese subsidiary of Natixis, a leading international financial services group, specializing in banking and asset management solutions. Established to serve the Portuguese market, the company leverages Natixis's global expertise while adapting its offerings to local economic conditions and regulatory frameworks. Based in Portugal, it provides a bridge between the global reach of Natixis and the specific needs of Portuguese clients, businesses, and institutions. The company offers a comprehensive suite of financial products and services, including corporate banking, investment solutions, and wealth management tailored for Portuguese clients. Key features include personalized advisory, access to international markets, and innovative digital banking tools designed to enhance efficiency and transparency. NatixisInPortugal primarily targets mid-sized enterprises, high-net-worth individuals, and institutional investors seeking reliable, long-term financial partnerships. Its services are distinguished by a blend of global expertise and local market insight, ensuring alignment with both international standards and Portuguese economic realities. NatixisInPortugal has built a strong reputation in the Portuguese financial sector, benefiting from the parent company's robust infrastructure and global network. It stands out for its commitment to sustainable finance and client-centric approaches, positioning itself as a trusted advisor in an increasingly competitive market. By combining innovation with traditional banking excellence, the company continues to expand its footprint, reinforcing its role as a key player in Portugal's financial landscape.
