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ManagerFull-timeGit
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Retention Marketing Manager to join Publishers Clearing House (PCH). This role focuses on developing and implementing lifecycle marketing strategies across email, SMS, push, and membership communications to drive repeat purchases and subscription growth.
Key Responsibilities
- →Build and manage customer journeys including onboarding, abandoned cart, post-purchase, winback, and subscription upgrade/downgrade flows
- →Develop structured segmentation strategies for customer communication
- →Design and optimize subscription tier communication
- →Support upsell initiatives and reduce churn through proactive engagement programs
- →Oversee promotional calendar and ensure consistent messaging aligned with brand standards
- →Track repeat purchase rate, churn, and LTV
- →Conduct cohort analysis and continuously optimize flows based on performance data
Requirements
- ✓4–7+ years in ecommerce lifecycle marketing
- ✓Experience with CRM platforms (Braze, MoEngage, Klaviyo or similar)
- ✓Strong understanding of subscription models
- ✓Analytical mindset with commercial focus
- ✓Understanding of Shopify
Benefits
- ★Competitive salary based on experience
- ★Medical, dental, and vision insurance, plus a range of additional voluntary benefits
- ★401(k) with company match
- ★Flexible PTO and 15 paid holidays to rest and reset
- ★Remote-first culture with home office stipend
- ★Professional development budget
- ★12 weeks of paid family leave to celebrate life’s biggest moments
