Video Producer at Playground

ABOUT PLAYGROUND Playground is working to make excellent child care accessible to all. Playground has built best-in-class software to manage all aspects of running a child care business. We believe that providers should focus on providing incredible child care — the kind of work that only people can do — and that software should manage the rest. We’re building the child care management platform that eliminates the administrative work of running a center. Playground is at an inflection point — and poised to grow extremely fast. We have raised millions of dollars, secured several statewide contracts, and are working with thousands of schools across the country. Additionally, our founders were recently honored as Forbes 30 Under 30. We are a team of owners who are not afraid to dive into large, complex projects. If you are excited by the prospect of building from the ground up and joining a collaborative, high-growth startup — we’d love to meet you. ABOUT THE MARKETING TEAM You’d be joining as one of Playground’s first five marketing hires, which means no established playbook, no inherited clunk, and no ceiling on what you can build. What exists today is a product customers genuinely love, strong company momentum, and a real opportunity to define what marketing looks like at one of the fastest-growing companies in early childhood education. Marketing at Playground is a growth and revenue function. We don’t run campaigns for awareness alone or invest in brand for the sake of narrative. Everything we do has a measurable outcome, and every marketer carries a revenue goal. For the right person, that clarity is energizing — you always know what winning looks like. We’re looking for marketers with deep expertise in one or two disciplines who can also think strategically, structure their own work, and build something net new from scratch. We value analytical thinkers who are curious enough to experiment and creative enough to make those experiments land. At the end of the day, we care about results, not org charts. ABOUT THE ROLE As the Video Producer at Playground, you will own long-form video content end-to-end, including launch videos, founder narratives, keynote content, and customer stories that define how our company is seen and understood. From creative brief through final delivery, you will be the single point of ownership — shaping narrative, directing shoots, guiding post-production, and managing the full production lifecycle. This role sits at the intersection of creative and production leadership. You will help shape company messaging and product positioning through video, while also owning video’s contribution to demand generation through launch films, top-of-funnel storytelling, and sales enablement content. This role is based in New York City and is full-time. WHAT YOU’LL DO - Own video’s contribution to demand generation pipeline, including MQL and opportunity targets - Direct long-form executive video end-to-end, including launch films, founder narratives, keynote content, and customer stories - Develop creative concepts, treatments, and narrative arcs that translate product, executive POV, and customer outcomes into compelling stories - Manage video production from start to finish, including timelines, budgets, vendors, and stakeholder alignment - Lead on-set production, including crew coordination, scheduling, and talent management - Build and maintain a scalable library of video assets for marketing, sales, and customer experience teams - Establish repeatable production processes and playbooks that scale output while maintaining quality and consistency WHAT YOU NEED - 7+ years of experience in video production, directing, or producing, with a strong portfolio of long-form executive or launch content - Experience working in-house at a SaaS or technology company, or at an agency supporting tech clients - Strong storytelling ability, with experience translating complex ideas into clear, compelling narratives - Excellent communication skills, with the ability to collaborate with executives, creatives, and cross-functional teams - Deep understanding of the full video production lifecycle, from pre-production through final delivery - Strong project management skills, including timelines, budgets, and stakeholder coordination - Ability to stay calm under pressure and adapt to shifting priorities - Proven experience leading production crews and making creative decisions in high-stakes environments NICE TO HAVE - Hands-on experience with cinematography, camera work, or editing - Experience directing launch videos, keynote presentations, or product announcement films - Experience building a video production function from the ground up - Familiarity with motion graphics, animation, or mixed-media production COMPENSATION Base salary: $170,000 – $205,000 Job level and compensation will be determined based on individual qualifications, experience, and scope of the role. WHY JOIN PLAYGROUND - Competitive salary + equity - 3 weeks PTO - Health, vision, and dental benefits - $1,200 annual education stipend - Free daily lunch - New MacBook - Collaborative, high-growth environment with strong ownership and autonomy - Opportunity to directly impact a mission-driven company transforming child care HOW TO APPLY If you’re excited to tell powerful stories and build a high-impact video function from the ground up, we’d love to hear from you. Learn more about Playground and our founders here: [Upgrade to PRO to see link]