Social Media Community Manager - Global Channels at RedBull

IN A NUTSHELL You'll shape and elevate how the brand will connect with people online. By blending creativity, strategy, and community insight, you’ll ensure every interaction, from captions to comment replies, reflects the brand's unique tone of voice and deepens audience connections. Managing community-driven platforms will become one of your key responsibilities. Through crafting engagement strategies, you’ll foster true fandom and build lasting connections. Additionally, you’ll oversee the quality and authenticity of brand interactions across all social channels.   COMMUNITY MANAGEMENT You’ll oversee all aspects of community management, shaping the brand’s tone of voice on social media, crafting compelling captions, managing a network of freelancers, and handling replies to drive follower engagement. Every interaction will reflect the brand’s personality and values, fostering genuine and ongoing conversations with the audience. Your focus will be on making every comment, caption, and reply feel intentional, human, and unmistakably on-brand.   MANAGE COMMUNITY-BASED PLATFORMS You’ll lead strategy and execution across community-driven platforms like Reddit, LinkedIn, and Broadcast Channels. These spaces will require a personal, human-centered approach that balances brand authority with authenticity. Building the brand’s presence, nurturing discussions, and creating meaningful touchpoints will position the brand as relatable and relevant within different digital communities.   HARBOR FANDOM You’ll develop and execute engagement strategies designed to turn casual followers into fans, and fans into advocates. By deepening “brand and can love” through interactive content, surprise-and-delight moments, and creative activations, you’ll strengthen emotional connections. Your efforts will transform passive audiences into active communities who not only follow but actively participate, share, and celebrate the brand.