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SeniorFull-timeGoAI
Salary Range
$88,400 - $119,600 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are seeking a strategic and customer-focused Product Marketing Manager – SaaS to lead go-to-market strategy, positioning, and enablement for CPQ solutions serving manufacturing organizations. This role requires deep understanding of complex enterprise solutions and experience with manufacturing ERP ecosystems.
Key Responsibilities
- →Lead market and customer research focused on manufacturing audience groups, including discrete and engineer-to-order manufacturers.
- →Develop a deep understanding of manufacturing ERP environments and adjacent systems (PLM, CRM) and how CPQ fits into complex solution stacks.
- →Analyze competitive solutions, buyer needs, and industry trends to inform solution positioning and go-to-market priorities.
- →Own positioning, value propositions, and messaging for CPQ solutions, with a focus on enterprise buyers, complex buying committees, and long sales cycles.
- →Partner closely with enterprise sales representatives, solution consultants, and sales leadership to support complex deal cycles.
- →Develop and maintain high-impact enablement assets including solution overviews, pitch decks, battlecards, FAQs, and objection-handling tools.
- →Work closely with Product Management to influence roadmap discussions through market and customer insight.
- →Collaborate with Customer Success to incorporate post-sale learnings, adoption insights, and expansion opportunities into solution messaging.
Requirements
- ✓Experience with manufacturing ERP ecosystems and CPQ solutions
- ✓Strong understanding of complex enterprise solutions
- ✓Experience with go-to-market strategy and product marketing management
- ✓Ability to analyze competitive solutions and industry trends
- ✓Experience with AI tools for market research and data analysis
- ✓Excellent communication and collaboration skills
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