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DirectorFull-timeGoRustAPIAI
About the Role
We are looking for a Strategy Director to join our sports marketing agency. This role involves defining and elevating the agency's strategic product, leading the junior strategy team, and partnering with Creative, Growth, and Client Services. You will shape and deliver strategy across Growth Strategy, Portfolio Strategy, and Project Strategy, focusing on turning insight into compelling narratives and activations.
Key Responsibilities
- →Lead the junior strategy team and mentor planners, analysts, and researchers
- →Partner closely with Creative, Growth, and Client Services departments
- →Shape and deliver strategy across Growth Strategy, Portfolio Strategy, and Project Strategy
- →Turn insight and intelligence into compelling narratives, experiences, and activations
- →Develop foundational strategic programmes including global partnership architecture and purpose-driven portfolio frameworks
- →Provide ongoing strategic leadership such as annual activation plans and integrated content frameworks
- →Act as a trusted advisor to senior clients, building strong relationships and influencing decision-making
- →Ensure strategic outputs are delivered with clarity, creativity, and measurable impact
Requirements
- ✓Extensive experience in senior strategy roles within integrated, sponsorship, brand experience, sports marketing, or creative agencies
- ✓Proven ability to create strategies with both creative impact and commercial value
- ✓High fluency in developing strategic models, frameworks, architectures, and decision systems
- ✓Exceptional narrative development, storytelling, and strategic framework design capabilities
- ✓Deep experience running complex discovery phases including stakeholder interviews and landscape audits
- ✓Strong background in audience, cultural, and behavioural analysis
- ✓Proven ability to design measurement frameworks, KPIs, dashboards, and data capture protocols
- ✓Strong business development experience and proposal creation capability
- ✓Demonstrated strategic rigour with understanding of brand strategy and architecture
- ✓Advanced understanding of qualitative and quantitative research methodologies
- ✓Excellent presentation, communication, and high-level facilitation skills
- ✓Strong team leadership, coaching, and talent development experience
- ✓Highly organised with exceptional project management and financial stewardship capabilities
- ✓Proficiency with intelligence tools, research platforms, and data analysis software
