Strategic Account Manager (East) at RRDonnelley

The Strategic Account Manager is the principal representative of RRD responsible for understanding and representing the products, services, and solutions it provides to clients. A Strategic Account Manager is responsible for maintaining relationships and promoting sales in creative and effective ways through a consultative process with clients. The position requires product knowledge, an understanding of industry trends, and ability to develop strategic plans with a high level of planning and foresight to maximize sales and revenue from existing clients as well as new clients and prospects. Key Responsibilities: Maintain and grow customer accounts optimizing revenue opportunities: 75% • Act as a trusted business partner, build meaningful value-add relationships • Build successful relationships with senior level clients and decision makers • Ensure tactical and flawless implementation of programs • Point of client contact for problem solving • Develop and cultivate new business opportunities with the client • Develop strategic advertising ideas / programs • Participate in account strategy sessions.Client interaction includes: • Engage with decision makers • Lead with client solutions, understanding their end goal, provide integrated product solutions • Using data, research and insights to maintain and grow revenue opportunities • Understanding of how Customers’ consumer marketing, advertising and trade/sales dollars are • being spent to include: Competing for and securing every order or reporting it as competitive • activity; create cross-selling and up-selling opportunities. • Sell product mix (integrated solutions) as appropriate to ensure successful campaigns • Engage internal sales product experts and support teams, to sell an omni-channel solutionResearch, tailor and teach commercial insights to clients • Obtain and understand Customers’ marketing and advertising requirements and objectives • Create demand for all RRD Products, Services and Solutions • Negotiate contracts; engaging internal resources as neededExceed revenue goals and be proactive in driving revenue 10% • Create a compelling story/vision for the customer challenging their marketing strategy • Propose omni-channel solutions that will fulfill the clients goalsEngage internal experts to provide expertise on products as needed • Acquire and sell to close accounts with varying complexity levelsProvide accurate and timely reports and forecasting as required by the Company. 15%