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Senior Performance Marketing Manager (m/f/d) | 100% | Hybrid working model | Zurich at SMGSwissMarketplaceGroup
SMGSwissMarketplaceGroupZürich, ch·12h ago
SeniorFull-timeGit
Salary Range
$77,792 - $105,248 /year
This salary is estimated based on similar roles. The actual salary may vary.
As our Senior Performance Marketing Manager you are a central function within Group Marketing
You will work with all SMG Swiss Marketplace Group business units and join a team of highly driven digital and performance marketing experts. Your contributions will have a direct impact on our success.
Your responsibilities 
• Lead the planning, execution, and continuous optimisation of Search Engine Advertising (SEA) activities across multiple SMG brands, ensuring scalable and sustainable growth.
• Own the Google Ads best practices and expertise while contributing to and supporting other performance marketing channels, such as Paid Social, Programmatic, and Display, when required  
• Act as a strategic consultant to Business Units, advising on performance marketing best practices tailored to their specific business models, including conversion strategy, campaign structure, actionable recommendations and growth opportunities
• Own and streamline the operational workflow across Business Units by managing incoming requests, prioritising and assigning tasks, and ensuring timely delivery through clear timelines, while acting as the central point of contact with Data teams to coordinate data-related initiatives for accurate and scalable execution. 
• Drive performance through a strong data-driven and experimentation mindset by establishing and scaling structured testing frameworks to identify optimisation opportunities, improve incrementality, and unlock new growth levers. 
• Challenge existing approaches and proactively identify opportunities to optimise processes, workflows, and ways of working across teams 
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About SMGSwissMarketplaceGroup
SMG Swiss Marketplace Group operates at the forefront of the e-commerce and digital marketplace industry, specializing in the development and management of online platforms that connect sellers with consumers. The company’s name suggests a strong focus on the Swiss market, indicating a commitment to leveraging the region’s reputation for quality, reliability, and innovation. While the exact founding date is not specified, the company’s name and domain imply a strategic positioning within the European digital economy, likely serving as a bridge between local and international commerce. SMG Swiss Marketplace Group aims to streamline online retail operations, providing a robust infrastructure for businesses to thrive in the digital space. The company offers a comprehensive suite of marketplace solutions, including platform development, seller onboarding, and end-to-end transaction management. Key features of their services include advanced security protocols, localized payment and shipping integrations, and scalable technology that supports high-volume traffic. SMG Swiss Marketplace Group targets small to medium-sized enterprises (SMEs) and established brands looking to expand their online presence, particularly those seeking to enter or strengthen their position in the Swiss and broader European markets. Their solutions are designed to enhance user experience, optimize operational efficiency, and drive sales growth for their clients. SMG Swiss Marketplace Group has established itself as a trusted partner in the digital commerce sector, with a growing portfolio of successful marketplace implementations. The company’s unique value proposition lies in its deep understanding of regional market dynamics, combined with a technologically advanced and customer-centric approach. By prioritizing compliance with Swiss and European regulations, SMG Swiss Marketplace Group ensures that its platforms not only meet but exceed industry standards, positioning it as a leader in the specialized niche of European digital marketplaces.
