Product Marketing Manager at Smithrx

Who We Are: SmithRx is a rapidly growing, venture-backed Health-Tech company. Our mission is to disrupt the expensive and inefficient Pharmacy Benefit Management (PBM) sector by building a next-generation drug acquisition platform driven by cutting edge technology, innovative cost saving tools, and best-in-class customer service. With hundreds of thousands of members onboarded since 2016, SmithRx has a solution that is resonating with clients all across the country. We pride ourselves for our mission-driven and collaborative culture that inspires our employees to do their best work. We believe that the U.S healthcare system is in need of transformation, and we come to work each day dedicated to making that change a reality. At our core, we are guided by our company values: • Integrity: Our purpose guides our actions and gives us confidence in the path ahead. With unwavering honesty and dependability, we embrace the pressure of challenging the old and exemplify ethical leadership to create the new. • Courage: We face continuous challenges with grit and resilience. We embrace the discomfort of the unknown by balancing autonomy with empathy, and ownership with vulnerability. We boldly challenge the status quo to keep moving forward—always. • Together: The success of SmithRx reflects the strength of our partnerships and the commitment of our team. Our shared values bind us together and make us one. When one falls, we all fall; when one rises, we all rise. Job Summary: We are seeking a highly execution-oriented Product Marketing Manager to support sales enablement, launch activation, and field marketing initiatives. This role will focus on translating product and clinical updates into clear, high-impact marketing materials that drive revenue conversations. You will partner closely with GTM, Product, Clinical, and Content to operationalize launches, equip Sales and Events teams, and maintain high-quality, up-to-date marketing assets. What you will do: • Sales Enablement & Field Support • Develop and maintain sales materials including one-pagers, pitch decks, competitive battlecards, RFP responses, and case studies. • Partner with Sales and Events teams to create collateral that supports campaigns, conferences, and prospect engagement. • Ensure materials are accurate, compliant, and aligned with approved messaging. • Launch Activation • Support product and clinical program launches by coordinating asset creation and internal enablement materials. • Translate product updates into clear, benefit-driven messaging for external use. • Collaborate cross-functionally to ensure launch materials are delivered on time and ready for field activation. • Content & Asset Production • Identify and prioritize marketing asset needs in partnership with GTM and leadership. • Draft and project manage the creation of data sheets, demos, videos, and customer proof materials. • Organize and maintain marketing collateral libraries to ensure teams have access to current, approved materials. • Market & Competitive Insights • Conduct competitive research to inform battlecards and positioning updates. • Gather customer and prospect feedback to identify recurring themes and objections. • Monitor industry trends to support ongoing messaging refinement. What you will bring to SmithRx: • 3–5 years of experience in B2B product marketing, field marketing, or sales enablement, ideally within healthcare or pharmacy benefits. • Experience supporting product or program launches with cross-functional coordination. • Strong ability to translate technical or clinical information into clear, sales-ready materials. • Proven ability to manage multiple projects simultaneously and meet deadlines. • Experience maintaining RFP content and proposal libraries is strongly preferred. • Exceptional written communication skills and attention to detail. • Highly organized, responsive, and accountable. • Familiarity with healthcare market dynamics is a plus. What SmithRx Offers You: • Highly competitive wellness benefits including Medical, Pharmacy, Dental, Vision, and Life Insurance and AD&D Insurance • Flexible Spending Benefits • 401(k) Retirement Savings Program • Short-term and long-term disability • Discretionary Paid Time Off • Paid Company Holidays • Wellness Benefits • Commuter Benefits • Paid Parental Leave benefits • Employee Assistance Program (EAP) • Well-stocked kitchen in office locations • Professional development and training opportunities