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SeniorFull-time
Salary Range
$93,925 - $127,075 /year
This salary is estimated based on similar roles. The actual salary may vary.
The Sales Manager will be responsible for the sales success of the dealership by effectively managing the staff, planning and developing short and long term goals, and meeting the objectives set by upper management.
Duties and Responsibilities:
• Make a monthly projection of the vehicle requirements by department for the immediate 90-day sales period.
• Determine monthly and yearly forecasts in terms of unit sales, gross profit objectives, and departmental profits.
• Forecast monthly with each salesperson to establish objectives in terms of the number and type of customers coming into the dealership, closing percentages in each category, time utilization, prospecting efforts, unit sales, and projected income.
• Recommend procedures for short-and long-range advertising, sales promotions, staffing needs, lease promotions, compensation plans, customer complaints, salespersons’ evaluations, and car rentals.
• Meet with each salesperson to conduct sales meetings to review results and today’s plan of action.
• Provide on the job training for salespeople, review monthly commission sheets, productivity reports, salespersons’ monthly forecast, and profit performance with the Dealer by salesperson and as a department.
• Maintain a balanced vehicle inventory and establish a program for moving inventory.
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About SonicAutomotive
Sonic Automotive is a leading automotive retailer specializing in the sale, service, and financing of new and used vehicles across multiple brands. Headquartered in the United States, the company operates a network of dealerships primarily in the Southeast, offering a comprehensive range of automotive services to both individual consumers and commercial clients. Established in 1998, Sonic Automotive has grown into one of the largest privately held automotive retailers in the country, leveraging its regional presence to provide localized expertise and customer support. The company’s name reflects its commitment to innovation and efficiency in the automotive industry, hinting at a focus on modern solutions and customer satisfaction. Sonic Automotive’s core offerings include the sale of vehicles from major manufacturers, as well as a robust used car inventory, certified pre-owned programs, and extensive maintenance and repair services. Key features of their operations include transparent pricing, competitive financing options, and a customer-centric approach that emphasizes trust and reliability. The company serves a broad audience, including first-time buyers, families, and businesses, with a particular focus on delivering personalized experiences tailored to each customer’s needs. Their digital platform, accessible via sonicautomotive.com, further enhances accessibility by providing online vehicle listings, service scheduling, and financing tools. Notable achievements for Sonic Automotive include consistent recognition for customer satisfaction and operational excellence within the automotive retail sector. The company has maintained a strong market position by prioritizing transparency, ethical business practices, and a commitment to community involvement. Its unique value proposition lies in combining the scale of a large retailer with the personalized service of a local dealership, ensuring that customers receive both competitive offerings and attentive support throughout their automotive journey. This balance has solidified Sonic Automotive’s reputation as a trusted partner in the automotive industry.
