Marketing Manager, Türkiye at spotify

<div> <p>Spotify is looking for an experienced Marketing Manager to lead our marketing efforts in Türkiye, a strategic market for the region. This is a unique opportunity to shape the growth of Spotify in Türkiye, drive brand love, and create culturally relevant campaigns that resonate with local audiences.</p> <p>As our Marketing Manager, Türkiye, you will develop and execute marketing strategies that grow awareness, engagement, and brand love. You’ll need a deep understanding of Türkiye’s media, digital, and cultural landscape and a passion for content (music and podcasts).</p> <p>As part of the Consumer Marketing team, you will work in a fast-paced, collaborative, high-trust, high-accountability environment spanning brand, music and podcast campaigns.</p> <p>This position is based in Türkiye and reports to the Head of Marketing, MENA + Türkiye.</p> </div> What You'll Do • Develop and execute marketing strategies to drive Spotify’s growth and engagement in Türkiye • Create culturally relevant marketing initiatives that appeal to the audiences in Türkiye Work with local artists, influencers, creators, and media partners to amplify Spotify’s brand and reach • Identify, build, and manage partnerships with brands, media platforms, entertainment entities, and cultural institutions to enhance brand visibility and love • Analyse campaign performance, track KPIs, and use data-driven insights to optimize marketing efforts • Stay ahead of trends, consumer behaviour shifts, and competitive landscape in the market • Collaborate with cross-functional teams to deliver on various initiatives Who You Are • You have at least 7+ years of marketing experience in Türkiye, in consumer brands, entertainment, tech, or digital platforms • Strong knowledge of Türkiye’s cultural and media landscape—from music and entertainment trends to consumer behaviour • Experience in integrated marketing campaigns, including digital, social, influencer, and offline activations • Experience in partnership marketing, managing brand collaborations that drive impact • Data-driven mindset with the ability to analyse performance metrics and optimize marketing strategies with high bias for action • Needs to be fluent in Turkish Where You'll Be • This role is based in Türkiye and this is not a remote position