Influencer Marketing Manager at Springboard

Springboard

United States (Remote - Full time)·3h ago

ManagerFull-timeSpringData Science

Salary Range

$108,800 - $147,200 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for an Influencer Marketing Manager to join Springboard, a company that bridges the world’s skills gap through mentor-led, career-focused learning programs. This role will own and scale Springboard’s influencer strategy across YouTube, Instagram, and TikTok, driving awareness, credibility, and enrollments for both Tech Bootcamps and CMA program.

Key Responsibilities

→Develop and execute an influencer marketing strategy for Tech Bootcamps and Certified Medical Assistant Program
→Define platform-specific strategies across YouTube, Instagram, TikTok, and other suitable platforms
→Identify and evaluate creators with predominantly U.S.-based audiences
→Source influencers in niches such as tech career transitions, software engineering, data science content, career advice, and productivity
→Conduct outreach, negotiate contracts, and structure performance-based deals
→Create and manage coupon codes, influencer-specific landing pages, and UTM tracking links
→Track campaign performance via Hubspot and Looker
→Optimize campaigns based on performance data

Requirements

✓4+ years of experience in influencer marketing or creator partnerships
✓Proven experience managing influencer campaigns in the U.S. market
✓Strong understanding of YouTube, Instagram, and TikTok ecosystems
✓Demonstrated experience driving performance metrics
✓Experience negotiating influencer contracts and performance-based deals
✓Analytical mindset with hands-on experience using tracking tools and dashboards