Social Media Manager at TRIOTECH SYSTEMS

About the Role

Triotech Systems is seeking a results-driven Social Media Manager & Ad Specialist to create SEO-friendly content and execute paid campaigns across multiple platforms. This role involves managing social media strategies and optimizing advertising efforts to drive measurable growth across various industries.

Key Responsibilities

• →Develop and execute content strategies for Facebook, Instagram, LinkedIn, TikTok, YouTube, Reddit, and other platforms
• →Create SEO-friendly content including post copy, visuals, and videos aligned with brand goals
• →Manage content calendars, schedule posts, and maintain consistent brand voice across channels
• →Plan and run interactive campaigns such as polls, Q&As, contests, reels, and shorts to boost engagement
• →Monitor platform trends, hashtags, community behavior, and competitor activity
• →Track and report organic performance metrics including reach, engagement, follower growth, and impressions
• →Plan, launch, and optimize paid ad campaigns across Meta, Google Ads, LinkedIn, TikTok, YouTube, and Reddit
• →Perform audience research, segmentation, keyword research, and A/B testing
• →Optimize campaigns for CTR, CPC, conversions, and ROI
• →Manage ad budgets, bidding strategies, creatives, and placements independently
• →Prepare detailed performance reports with insights and recommendations
• →Handle paid and organic marketing for multiple industries including eCommerce, healthcare, nutrition, and service-based companies
• →Execute digital marketing strategies for web development services including lead generation and brand positioning