Marketing Manager, LATAM (CONTRACT) at Udemy

Join Udemy. Help define the future of learning. Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It’s personalized, practical, and focused on real-world impact. Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use, whether they’re picking up something new or leveling up to stay ahead. Over 80 million learners and 17,000 businesses already learn with Udemy. If you’re excited by change, energized by learning, and ready to have a real impact, you’ll feel right at home. Learn more about us on our company page. About your skills Autonomous Execution: You thrive in environments where you can take ownership end-to-end. You proactively identify what needs to be done, create your own plan of action, and execute without waiting for direction. You're comfortable making decisions independently within your scope and know when to escalate. You manage multiple projects simultaneously while maintaining high attention to detail on both strategic initiatives and operational tasks. Critical Thinking: You don't just execute tasks—you understand the 'why' behind them. You evaluate situations from multiple angles, anticipate potential roadblocks, and adjust your approach accordingly. You balance strategic thinking with tactical execution, ensuring every action ladders up to broader business objectives and drives measurable results. Cross-Functional Influence: You build strong relationships across teams and use them strategically to move work forward. You effectively collaborate with stakeholders at all levels—from sales teams in the field to global marketing leadership—adapting your communication style to each audience. You're skilled at navigating competing priorities and getting to "yes" while maintaining alignment with overall strategy. Resourcefulness & Adaptability: You're equally comfortable leading high-impact campaigns and handling operational details like purchase orders or vendor communications. You excel in ambiguous situations, finding creative solutions with available resources. You know how to prioritize what matters most, delegate when appropriate, and pivot quickly when circumstances change. About this role As the fixed term LATAM Marketing Manager, you'll serve as the right-hand to the Regional Marketing Director, translating regional strategy into impactful execution across Latin America. This role requires a unique balance of strategic thinking and hands-on execution—you'll lead complex, multi-channel marketing initiatives while also managing the operational details that ensure flawless delivery. Your work will directly influence pipeline generation, brand elevation, and market expansion across the LATAM region, making you a critical driver of business outcomes for one of our fastest-growing markets. This is a fixed term position for six months. What you'll be doing • Lead end-to-end execution of LATAM marketing initiatives, including sponsored and hosted events (virtual and in-person), digital campaigns, demand generation programs, and ABM initiatives, ensuring alignment with regional strategy and business goals • Own vendor and agency relationships from selection through execution, including contract negotiations, budget management, purchase order processing, and performance evaluation to maximize ROI • Partner cross-functionally with Sales, Customer Success, Product Marketing, and global marketing teams to ensure regional campaigns are locally relevant while maintaining global brand consistency and messaging • Manage the regionalization of marketing content and collateral, collaborating with agencies and internal teams to adapt materials for LATAM audiences and cultural nuances • Drive operational excellence by managing project timelines, coordinating across multiple stakeholders, opening tickets with cross-functional teams, and ensuring all execution details are handled proactively • Analyze campaign and event performance metrics, providing insights and recommendations to optimize future initiatives and meet quarterly pipeline and revenue targets • Identify opportunities to innovate and improve marketing processes, tools, and approaches based on market insights and performance data What you'll have • 6+ years of professional experience in B2B marketing, with demonstrated success driving multi-channel acquisition campaigns and achieving measurable business outcomes (pipeline, revenue, lead generation) • 3+ years of hands-on experience with B2B event marketing, including planning and executing large-scale conferences, trade shows, and virtual events • Track record of working autonomously with minimal supervision, proactively identifying priorities and executing across multiple concurrent projects • Proven experience with project management, vendor management, budget oversight, and administrative processes • Action-oriented, detail-oriented, and creatively minded individual • Experience collaborating within global organizations and partnering effectively with cross-functional teams including sales, product, and customer success • Strong analytical skills with experience using data to evaluate campaign performance, make decisions, and optimize marketing investments • Fluency in English and Spanish (written and spoken) required • Willingness to travel across the LATAM region approximately once per quarter or as needed This description focuses on the essential skills and experiences needed to succeed in this role. We encourage you to apply even if you don't meet every single qualification—we value diverse perspectives and are committed to building an inclusive team. Why work here? You’ll grow here. Learning is part of the job. You’ll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you. AI is real here. We use it in the way we learn and the way we work. You’ll have the space and tools to experiment, apply, and get better at using AI in practical ways. You’ll own your work. We trust people to lead, make decisions, and follow through. You don’t need to wait for permission or layers of approval to have an impact. You’ll build with others. We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction. You’ll see your impact. What you build helps people grow their skills, change their careers, or find a path forward. You’ve got the experience, why not use it to help others gain theirs? Bring your curiosity. We’ll bring the platform and the support. Let’s LEARN together. Our Benefits Start with U Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our Australia Benefits, India Benefits, Ireland Benefits, Mexico Benefits, Turkiye Benefits & US Benefits, pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process. Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies. At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability. We understand that not everyone will match each of the qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! Information regarding data privacy is available within the Udemy Careers Privacy Notice.