Senior Product Manager at Unbounce

Department: Product Reporting To: VP, Product Location: Remote, Canada Position Type: Full-Time, Permanent Hours: Monday-Friday, 9AM-5PM (in your time zone) Vacancy Type: This is an existing role we’re refilling Since 2010, Unbounce has empowered digital marketers to create high-converting campaigns that drive real results. It's an intuitive and powerful landing page builder with AI-powered conversion optimization features that help growing brands and agencies make smarter, data-driven decisions. In 2024, Insightly joined the Unbounce family. Insightly provides a customizable and affordable CRM, along with marketing automation, and customer service tracking, and an integrations tool in a unified, go-to-market platform. Together, these applications have helped customers generate billions of leads, sales, and signups. We're a results-focused, customer-obsessed team where technical expertise meets creative thinking. Here, innovative ideas are encouraged, growth is supported, and everyone has the opportunity to contribute meaningfully to our mission. Please note: We will not reach out to you through channels like WhatsApp, Messenger or SMS services. All communication will be through official Unbounce email domains. Please double check the correct spelling in domains of any email communication you receive representing Unbounce. About the Role Unbounce's Landing Page Builder is a well-established product used by marketers and agencies who depend on it to run their campaigns. We're investing deliberately in the platform foundation that will power the next phase of growth, and we're looking for a senior PM to own that work. As Senior Product Manager you'll lead the team responsible for platform modernization and engineering velocity. The work you prioritize directly determines how fast every other team on the LPB can ship, how reliably the product performs for customers, and how confidently engineering can move through our AI-first transformation. This is a strategic role. You'll work closely with engineering leads, architects, and the VP of Product to build a platform roadmap with clear tradeoffs, balancing infrastructure investment against business impact and feature team throughput. The right person for this role takes real pride in work that makes everyone else faster. What You’ll Be Doing • Unbounce is actively modernizing its engineering approach with AI-native tooling and practices. You'll help sequence platform work to support this direction and ensure the foundation can carry what we're building next. • Develop and maintain a rolling roadmap for platform health and infrastructure modernization. Prioritize based on engineering impact, customer-facing risk, and the velocity gains it creates for feature teams. • Work with engineering leads to understand platform investment opportunities across scalability, reliability, security, and architecture, and translate those into clear tradeoffs that executives and cross-functional partners can act on. • Write clear user stories and acceptance criteria, manage the backlog, lead sprint reviews, and keep the team focused on outcomes rather than effort. • Define and track the KPIs that matter: deployment frequency, build reliability, test coverage, incident response times, and engineering-reported velocity. Build reporting that makes progress visible. A Little Bit About You • Proven product management experience. 5+ years in a PM role, with at least 2 years owning a platform, infrastructure, or technical enablement team in a B2B SaaS environment. • Technical fluency. You don't write code, but you can engage credibly with engineers about architectural tradeoffs and modernization strategies. You understand concepts like scalability, service dependencies, test coverage, and deployment pipelines well enough to help prioritize and push back. • Strong prioritization instincts. You're comfortable making calls about sequencing and tradeoffs under competing pressures. You can make a clear case for platform investment in a room full of people who want new features. • Clear communication and influence. You can run a sprint review that keeps engineers engaged and stakeholders informed. You're comfortable with ambiguity and good at creating clarity for others. • Experience in Agile environments. You champion the process without being precious about it. You know how to adapt ceremonies to serve the team, not the other way around. Bonus Points For • Experience leading a technology transformation or platform re-architecture at a B2B SaaS company. • Familiarity with tools like Jira, Mixpanel, QuickSight, or similar. • Prior experience at a PE-backed SaaS company. Share Our Values • Customer First • Bias for Action • High Velocity Decision Making • Value Individuality • Results Focused Compensation Our compensation bands are designed to reflect how people grow in their roles. Each level includes three stages: Developing, Proficient and Expert, which represent increasing capability, independence and impact over time. The salary range for this role is $126,000 - $164,000 CAD, which reflects the Proficient stage of our compensation band for this job level (P3). Progression into higher stages and job levels may occur over time based on demonstrated performance, mastery of role expectations and overall impact. For specialized or hard-to-fill roles, we may extend offers above the posted range if a candidate brings exceptional experience. This range is inclusive of base salary only and does not include any variable compensation or benefits. Perks & Benefits Flexibility and Time Off • Flexible Time Off Policy - We encourage a minimum of 4 weeks per year! • Remote First Team • Flexible Hours • Work From Anywhere Program Health and Wellness • Health Insurance • Employee Assistance Program (EAP) • Quarterly Company Wide Recharge Days • End of Year Company Wide Holiday Closure • Maternity & Parental Leave Program • $2000 Lifestyle Spending Account (LSA) Growth & Future • Professional Development Budget • Volunteer Day • Team Building Budget • Employee Referral Bonus Program ($1000) • Anniversary Milestone LSA Top Up • Birthday Day Off We Value Individuality! At Unbounce, we want every employee to be excited to bring their full, authentic self to work. When you bring your unique experiences, background, knowledge, perspective, and self-expression while embracing the same from others we learn from each other. We innovate and co-create an environment where team members can do the best work of their careers. We're bolder and more brilliant together. We're dedicated to ensuring each team member feels a sense of belonging, feels safe, cared for, respected and valued for who they are, and trusts that their unique voice is heard, embraced, and meaningfully contributes to decision-making. We're committed to equitable employee experience, opportunity, pay and support for every employee regardless of gender identity or expression, race, ethnicity, family or marital status, religion, socio-economic status, veteran status, national origin, age, sexual orientation, education, disability, or any other characteristic that makes you unique. We have no tolerance for sexism, racism, xenophobia, homophobia, transphobia, ableism, ageism, or any other forms of hateful/harmful discrimination and we're taking action against unequal pay in our community through leading the #PayUpforProgress movement. If you require any accommodations or support during the recruitment process, please email us at [Upgrade to PRO to see contact]. Our use of AI in hiring We're committed to keeping hiring personal. Every application is reviewed by a real person on our team, and we don't use AI to screen or filter candidates out. We do use AI to help with assessing candidates and summarizing interview feedback. These tools support our team in working more efficiently and reducing bias. All final hiring decisions are made by people who bring their judgment and experience to determine who joins our team.