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SeniorFull-timeGit
Salary Range
$19,448 - $26,312 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are seeking a Marketing Services Specialist to join our team in Vietnam and Laos. This role will be responsible for implementing client marketing VAS projects and delivering tactical marketing solutions by working closely with various teams and external agencies.
Key Responsibilities
- →Implement client marketing VAS projects and deliver tactical marketing solutions
- →Lead Media, Digital and Data partnerships and Marketing Measurement across all marketing initiatives
- →Generate new revenue streams and create integrated Marketing VAS proposals
- →Engage with clients in QBRs, regular client meetings, and engagements
- →Lead development and deployment of a holistic media strategy for all key initiatives
- →Support initiative planning and prioritization as well as measurement-driven guidance for all consumer marketing campaigns
- →Establish and track KPI metrics to evaluate ongoing campaign performance
- →Manage and promote key digital platforms including owned, earned and paid digital & social platforms
- →Incubate and manage new media partnerships and platforms
- →Develop and share best practice media platforms and programs at scale
- →Provide strategic rigor & media/channel innovation to the planning & implementation of creative ideas
- →Work in a highly collaborative manner, across internal stakeholders and external partners
- →Influence over media budget including contract negotiation and fee oversight with agencies
- →Identify proactive opportunities to drive revenue through digital and data
Requirements
- ✓Robust understanding of the media landscape & data ecosystems
- ✓Deep exposure to traditional, digital and newer media platforms
- ✓Analytical and innovative thinking
- ✓Experience in media planning, digital marketing, and data analysis
- ✓Strong client management and project management skills
- ✓Experience with programmatic advertising, search marketing, social media, and mobile marketing
- ✓Knowledge of Google Analytics and other analytics tools
- ✓Ability to work collaboratively with internal stakeholders and external partners
- ✓Strong negotiation and communication skills
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