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SeniorFull-timeGitGo
Salary Range
$132,600 - $179,400 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Marketing Manager for Developer Marketing to shape how Visa connects with the technical community that builds the future of payments. This role will champion the developer audience and drive strategy to engage, educate, and empower developers to build with Visa’s suite of APIs and solutions.
Key Responsibilities
- →Build and execute the marketing plan for developers, designing go-to-market strategies tailored to the developer persona.
- →Manage content strategy and calendar, acting as the editor-in-chief for developer communications.
- →Develop high-quality, developer-facing content including technical blog posts, integration guides, tutorials, case studies, and social media assets.
- →Oversee and manage creative agencies, directing external partners in campaign production and digital content creation.
- →Engage the developer community through online forums, webinars, hackathons, and meetups.
- →Measure and optimize impact by defining success metrics, tracking performance, and iterating strategies.
- →Advocate for developers by understanding industry trends and competitor offerings.
Requirements
- ✓Experience in developer marketing or technical marketing.
- ✓Strong understanding of API solutions and developer ecosystems.
- ✓Excellent content creation and management skills.
- ✓Ability to collaborate with product teams and marketing teams.
- ✓Experience with managing creative agencies and external partners.
- ✓Knowledge of developer community engagement strategies.
- ✓Strong analytical skills to measure and optimize marketing impact.
