BDR Manager, USA at Workwize

At Workwize, we’re helping IT teams to easily equip their remote and global teams with all necessary IT equipment. Our automated SaaS platform simplifies hardware deployment, management, and retrieval with fast, reliable deliveries in 100+ countries. With 50.000 users and 120.000 devices under management, we’re solving hybrid work challenges like laptop deliveries, returns and equipment tracking, allowing IT teams to focus less on manual hassles and more on strategic initiatives. Join our team to help shape the future of global collaboration. At Workwize, your work will make a real impact in building smarter, more connected workplaces worldwide. LinkedIn has also recognized Workwize as one of the Top 10 Startups for 2025 in the Netherlands! At Workwize, we’re helping IT teams to easily equip their remote and global teams with all necessary IT equipment. Our automated SaaS platform simplifies hardware deployment, management, and retrieval with fast, reliable deliveries in 100+ countries. With 50.000 users and 120.000 devices under management, we’re solving hybrid work challenges like laptop deliveries, returns and equipment tracking, allowing IT teams to focus less on manual hassles and more on strategic initiatives. Join our team to help shape the future of global collaboration. At Workwize, your work will make a real impact in building smarter, more connected workplaces worldwide. LinkedIn has also recognized Workwize as one of the Top 10 Startups for 2025 in the Netherlands! About the Role About Workwize Workwize is the IT hardware lifecycle management platform built for globally distributed teams. From local laptop procurement in Brazil and deployment in Australia, to retrieval and disposal in Japan — we automate the full hardware journey across 120+ countries, so IT and People teams can focus on what matters. We're scaling fast, with high ARR growth year over year, and now we're hiring the people who'll help us own the category. The Role We’re looking for a BDR Manager who is equal parts coach and analyst. Someone who genuinely loves developing people — running call reviews, breaking down objections, celebrating the small wins — but who also opens a spreadsheet with the same energy. You’ll lead our Americas BDR team from our New York office, own the outbound pipeline and be close to the data that drives it. You won’t just manage activity. You’ll build a system: testing messaging, reading the numbers, adjusting the playbook, and coaching your team to execute better every week. What You’ll Do Lead & Develop the Team • Manage, mentor, and grow a team of BDRs focused on outbound pipeline generation across North and South America • Run structured 1:1s, live call coaching, and rep-level performance reviews • Identify skill gaps early and build targeted development plans that move the needle • Create a culture of accountability without losing the energy — high standards, high support Own the Outbound Engine • Oversee all outbound channels: cold calling, cold email, LinkedIn prospecting, and sequenced multi-touch campaigns • Leverage warm intent signals surfaced by the GTM Engineering team — including website and ad engagement signals, event triggers, and third-party intent data — to prioritize outreach and sharpen targeting • Set and track weekly and monthly targets across pipeline volume, meetings booked, and opportunity quality • Partner closely with Account Executives to ensure smooth handoffs and feedback loops on lead quality Optimize Through Data • Monitor and improve key channel metrics: pickup rates, reply rates, LinkedIn connection accept rates, sequence step performance, and meeting show rates • Run structured A/B tests on subject lines, call scripts, LinkedIn messages, and follow-up cadences • Build and maintain dashboards that give real-time visibility into team performance and channel health • Translate data into clear actions — not just observations Build the Playbook • Continuously refine ICP targeting, persona messaging, and outbound sequences based on what the data tells you • Work with Demand Gen and Marketing to align outbound with inbound signals and campaign timing • Feed market intelligence back into positioning, messaging, and product conversations Skills & Qualifications Experience • 3+ years in a BDR or SDR role at a B2B SaaS company, with demonstrated success in lead generation and qualification • 1+ years in a team lead, mentorship, or coaching capacity — with a genuine passion for helping others develop and succeed • Proven track record of hitting and exceeding pipeline targets across the Americas • Background in fast-paced, scaling B2B SaaS environments Coaching Ability • You can listen to a cold call and pinpoint exactly where it went wrong — and explain it in a way the rep can actually use • You build confidence in your team, not dependency on you • You know the difference between a motivation problem and a skill problem • Empathetic and supportive — you thrive on seeing others grow Analytical Mindset • You live in your metrics: pickup rates, reply rates, connect accept rates, sequence step drop-offs — these are signals, not vanity numbers • Strong analytical skills with the ability to interpret data and make data-driven decisions • You can tie channel performance back to revenue impact without waiting for someone to hand you the analysis Tools & Technologies • Hands-on experience with CRM systems — HubSpot preferred — for managing pipelines and reporting • Familiarity with modern sales engagement and prospecting platforms (Lemlist, Apollo, or similar) • Experience with data enrichment tools and outbound sequencing workflows. Familiarity with AI-assisted prospecting is a big plus The Right Fit • Results-driven, with a focus on achieving personal and team targets • Adaptable and innovative — always looking for ways to improve processes and outcomes • Self-motivated, with a strong ability to balance personal responsibilities and team leadership • Proactive approach to sales: comfortable with prospecting, cold outreach, and building relationships from scratch • Excellent communication and interpersonal skills, with a collaborative mindset • You’re a builder — early-stage environments energize you rather than stress you out • Based in or willing to relocate to New York City Workwize Offers: • Flexible hybrid work environment. • Top-notch tools and equipment provided. • Vibrant, entrepreneurial culture with opportunities for growth. • Off-sites and multi-yearly team bonding events. • Competitive base salary + performance bonus tied to pipeline targets • New York office home base with an international, high-performing team behind you • Real ownership! You’re not inheriting a finished playbook, you’re writing it • The tools, budget, and GTM Engineering support to do the job properly • 401K Workwize is an equal opportunity employer. We celebrate diverse perspectives and are committed to building an inclusive team. Our Team Becoming part of Workwize means making an impact. We make sure that we will contribute to the change in the way of working. For us it is also important that we make an impact on our employees, that they feel challenged and ease. We consist of a rapid growing and ambitious team with all different backgrounds. Entrepreneurs, Operational specialists, Developers, Sales gurus you can find them all at Workwize and are always on the look-out for the next original ideas to reach more consumers and create the best value for our customers. We are looking forward to meeting you and discover if there is a match with the Workwize team!