Head of Growth Marketing – Xsolla Ads at xsolla

xsolla

Los Angeles, United States·6h ago

ExecutiveFull-timeAI

Salary Range

$165,000 - $210,000 /year

About the Role

We are seeking a Head of Growth Marketing to join Xsolla Ads division. This role involves driving user acquisition for a new B2C loyalty app and supporting growth initiatives for the Xsolla Ads B2B business.

Key Responsibilities

→Own and scale performance acquisition across Meta, Google UAC, TikTok, Reddit, and other channels
→Build and activate alternative paid and non-paid growth engines
→Develop and manage an always-on campaign strategy with a focus on Android
→Build and iterate on creative testing frameworks
→Own audience strategy including segmentation, targeting, and retargeting
→Manage budgets efficiently across channels
→Own analytics and reporting cadence for UA performance
→Lead paid social campaigns for the Xsolla Ads B2B business
→Drive content and campaign execution across the funnel
→Maintain campaign calendars and track performance metrics

Requirements

✓7–8 years of experience in growth marketing, paid UA, or performance marketing for consumer apps
✓Deep experience running paid UA across multiple channels and platforms
✓Solid understanding of mobile attribution tools
✓Strong analytical mindset
✓Excellent written communication skills
✓Highly organized and self-directed
✓Collaborative team player