Digital Marketing Specialist

We are looking for a full-time In-House Digital Marketing Specialist (VA) who will take ownership of a complete digital marketing ecosystem. This role focuses on managing paid ads, overseeing CRM systems, optimizing lead pipelines, and ensuring seamless automation. You will play a key role in maintaining and scaling a fully built marketing infrastructure. Key Responsibilities: Manage and optimize Meta Ads campaigns for performance and ROI Oversee CRM operations and ensure data accuracy and organization Monitor and improve lead pipelines and conversion processes Build and maintain automated follow-up sequences Generate reports and provide insights based on marketing data Ensure all systems are running efficiently and continuously improving Collaborate on strategy and execution for digital marketing initiatives Qualifications: -2-3 years Proven experience with Meta Ads (Facebook/Instagram Ads) -Strong understanding of CRM systems and lead management -Experience with marketing automation and funnels -Analytical mindset with the ability to interpret data and optimize performance -Excellent written and verbal communication skills -Highly organized and detail-oriented -Ability to work independently with minimal supervision Tools You Will Use: -GoHighLevel CRM -Meta Ads Manager -Lead automation tools and reporting systems Working Hours: Full-Time (40 hours/week) 8:30 AM – 5:30 PM CST Graveyard Shift (PH Time) Preferred Traits: Self-directed and proactive Data-oriented decision maker Fast responder Highly organized Curious learner Clear communicator Non-Negotiables: Screenshot and productivity tracker required How to Apply: Please connect with me first. Once connected, kindly send me a message along with your portfolio and resume. Note: I won’t be able to message you unless we are connected.