Marketing Focused Data Scientist

#Remote - Marketing Focused Data Scientist Key Responsibilities: -Develop, validate, and maintain predictive models including lead scoring, conversion propensity, and funnel optimization -Develop tiering models to prioritize leads by conversion probability -Build forecasting frameworks for lead volume, conversion rates, and pipeline or revenue projections -Build channel performance models to optimize budget allocation across paid search, email, ISO partners, etc -Monitor model performance and iterate to improve accuracy and business impact -Develop models to evaluate and prioritize markets based on expected performance and ROI -Analyze geographic, industry, and segment-level trends to identify growth opportunities -Support data-driven recommendations on market targeting and resource allocation -Support campaigns/future product launches by forecasting lead volume, conversion rates, and CAC by channel -Design and analyze experiments (A/B testing, cohort analysis) and evaluate incremental impact -Apply statistical and machine learning techniques to solve marketing and business problems -Conduct deep-dive analyses to support strategic and operational decisions -Contribute to internal data science and modeling initiatives, including proprietary or internal IP work -Collaborate with Data Engineering to structure and prepare datasets for modeling -Partner with BI and analytics teams to ensure model outputs are integrated into reporting and usable by stakeholders 🔗 [Upgrade to PRO to see link] #işilanları #kariyer #remote #marketing #uzaktan