Performance Marketing & Social Media Specialist

We are looking for a results-driven Performance Marketing & Social Media Specialist to lead our digital growth strategy and build a scalable, data-driven marketing engine. Based in Riyadh This role is for a strategic thinker who connects advertising performance directly to revenue, optimizes marketing funnels end-to-end, and makes decisions based on measurable results. Role Objective Drive sustainable digital growth by leading performance marketing initiatives, optimizing ROI, and aligning campaigns directly with business revenue. Key Responsibilities Develop and execute a comprehensive performance marketing strategy Lead paid media performance and deliver measurable revenue growth Build and optimize a full-funnel strategy (Acquisition → Retargeting → Conversion) Analyze customer journeys and connect campaign performance directly to sales Manage and optimize advertising budgets efficiently to maximize ROAS Track and improve KPIs (CPA, Conversion Rate, ROAS, Revenue) Oversee content and creative alignment with performance goals Implement A/B testing and continuous optimization frameworks Requirements 5+ years of proven experience in Performance Marketing Demonstrated track record of measurable growth (Revenue, ROAS, CPA improvement) Strong analytical mindset with ability to translate data into strategic decisions Experience managing significant advertising budgets Results-oriented leadership approach Platforms Meta Ads (Facebook & Instagram) Google Ads TikTok Ads Snapchat Ads LinkedIn Campaign Manager feel free to message directly. #Marketing & #SocialMedia #Specialist #in #Riyadh