Vacancy Alert π¨ π¨
Job Title: SEO & SEM Specialist (Remote) at Fairmoney Microfinance Bank
Requirements:
- 5+ years in SEO, SEM, or search-focused growth roles
- Strong hands-on experience with Google Search Ads
- Proficiency with SEO tools (Ahrefs, SEMrush, Screaming Frog, Search Console)
- Knowledge of Nigeria's search landscape and user behaviour
- Familiarity with GA4 and conversion tracking
- Strong analytical skills and ability to work with large datasets
Responsibilities:
- Develop and execute SEO and SEM strategy to drive high-intent user acquisition
- Grow organic traffic and improve rankings for priority financial keywords
- Lead Google Search Ads campaigns and optimise for cost-efficiency and conversion performance
- Optimise search acquisition funnel and landing pages for conversions
- Collaborate with marketing, product, and growth teams to align search strategy with business objectives
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