Social Media Marketing & PPC Specialist

*IrenicTech is looking for Social Media Marketing & PPC Specialist (IT Industry)* We are looking for a results-driven Social Media Marketing & PPC Specialist with experience in the IT industry to manage and scale our digital campaigns. *Requirements:* - Minimum 1–2 years of experience in social media marketing & PPC - Prior experience working with IT/tech companies (software houses, SaaS, or digital agencies) - Strong command of Meta Ads (Facebook & Instagram Ads Manager) - Experience in lead generation campaigns, especially for tech services/products - Knowledge of audience targeting, retargeting, and A/B testing - Understanding of tech-related audiences and digital buying behavior *Responsibilities:* - Plan, execute, and optimize Meta ad campaigns for IT services - Generate quality leads for web, mobile app, and software solutions - Track KPIs and continuously improve campaign performance - Work closely with the design and development teams for ad creatives - Analyze campaign data and prepare performance reports *Location:* Onsite (DHA, Karachi) Note: No DMs on LinkedIn