Email Marketing Specialist Job

Job Title: Email Marketing Specialist – B2B Lead Generation Department: Digital Marketing Location: WFO Experience required: 4–5 years in B2B email marketing Employment Type: Full-time Notice Period : 10-15Days

Job Summary: We are looking for a performance-driven Email Marketing Specialist with proven experience in B2B lead generation. The role demands hands-on expertise in email strategy, list segmentation, automation, and campaign optimization focused on generating high-quality leads for our sales team.

Required Skills & Qualifications: Bachelor’s degree in Marketing, Communications, Business, or related field. 3–5 years of B2B email marketing and lead generation experience. Strong understanding of outbound and inbound email marketing strategy. Proven track record of generating high-quality leads via cold email and nurturing workflows. Experience with email platforms, CRM, and automation tools (HubSpot, Apollo, Lemlist, Mailshake, etc.). Excellent copywriting skills tailored for B2B decision-makers. Strong analytical skills and ability to interpret campaign data into actionable insights

Interested can share your resume at giri@varundigitalmedia.com

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