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SeniorContractGoRESTAIGit
About the Role
Bounteous is seeking a Senior Paid Media Specialist to join the growing Integrated Media team. This role is designed for a versatile digital marketer who thrives in cross-channel execution across Paid Search, Paid Social, and Programmatic Media. The ideal candidate will bring hands-on experience activating campaigns across major platforms and a passion for data-driven optimization.
Key Responsibilities
- →Translate media plans and client objectives into tactical, performance-oriented campaigns across Paid Search, Paid Social, and Programmatic channels
- →Execute end-to-end campaign management including trafficking, QA, launch, pacing, optimization, and reporting
- →Define and refine target audiences using segmentation, data partnerships, and audience-first planning
- →Collaborate with creative teams to advise on campaign briefs, best practices, formats, and platform specifications
- →Monitor pacing, budgets, and campaign quality assurance across all channels
- →Develop and present clear, professional reports and insights for internal stakeholders and clients
- →Stay current on platform updates, ad tech innovations, and industry best practices
- →Partner with cross-functional teams to align media activations with broader client goals
- →Carefully track and record billable time and ensure deliverables meet quality standards
Requirements
- ✓7+ years of hands-on experience in Paid Media execution across Search, Social, and Programmatic platforms
- ✓Proficiency in Google Ads, SA360, Microsoft Ads, Meta Ads Manager, TikTok Ads, and Google DV360
- ✓Strong knowledge of campaign analysis, keyword research, creative testing, targeting, and budget management
- ✓Agency or consulting experience required with preference for direct client collaboration
- ✓Familiarity with the broader digital media landscape including SSPs, CDPs, ad servers, analytics, and reporting tools
- ✓Strong communication and presentation skills with comfort leading client conversations
- ✓Analytical problem-solving ability to diagnose issues and recommend actionable solutions
- ✓High proficiency in Excel/Google Sheets and CM360
- ✓Relevant certifications in Google Ads, SA360, DV360, Meta Blueprint, or DSP training strongly preferred
