Senior Product Marketing Manager, Developer Platform at Boxinc

WHAT IS BOX? Box is the world’s leader in Intelligent Content Management. We are trusted by more than 115K organizations around the world today, including nearly 70% of the Fortune 500 and leaders across deeply regulated industries to protect their data, fuel collaboration, and power critical workflows with secure, enterprise AI. By joining Box, you will have the unique opportunity to continue driving our platform forward. Content powers how we work. It’s the billions of files and information flowing across teams, departments, and key business processes every single day: contracts, invoices, employee records, financials, product specs, marketing assets, and more. Our mission is to bring intelligence to the world of content management and empower our customers to completely transform workflows across their organizations. With the combination of AI and enterprise content, the opportunity has never been greater to transform how the world works together and at Box you will be on the front lines of this massive shift. Founded in 2005, Box is headquartered in Redwood City, CA, and we have offices across the United States, Europe, and Asia. WHY BOX NEEDS YOU Box provides developers a complete set of pre-built UI components and APIs for rendering, searching, and managing files and AI agents, allowing developers to build secure, enterprise-ready, and feature-rich applications. These capabilities enable developers to extend the Box platform to address new use cases, streamline operations and connect to existing applications and systems. We’re hiring a world-class B2B Senior Product Marketing Manager with developer tools and platform experience to lead all GTM efforts. You’ll own the full spectrum of product marketing, from industry positioning and messaging to content development and integrated go-to-market planning, to partnering with the Box developer relations team to engage deeply and credibly with the community. This role reports to the VP of Product Marketing and partners closely with developer relations, product, sales, marketing, business development, and customer success. WHAT YOU’LL DO • Build and own the narrative, positioning, and messaging tied to all capabilities of the Box Platform targeting developers • Develop and execute integrated GTM strategies for the Box Platform, partnering with campaign, field, and partner marketing to drive pipeline creation and acceleration. • Create high-impact content for 1st and 3rd party external channels (web, blogs, thought leadership, e-books, webinars, events) • Deliver ongoing enablement to sales and customer success on developer use cases and personas, competitive dynamics, and objection handling. • Partner with product and technical PMMs to align roadmap and messaging to developer use cases needs. • Act as a thought leader and spokesperson: join customer meetings, analyst briefings, conferences, and speaking opportunities to elevate Box’s presence in the developer community. • Collaborate with strategic accounts and partners to develop case studies, reference stories, and co-marketing that showcase measurable business outcomes. • Use AI-first workflows to analyze market signals, refine ICPs and personas, test messaging, and accelerate content creation and competitive research. WHO YOU ARE • 4+ year experience in working with developer, development tools and platforms, with some hands-on development experience as well as experience with developer outreach as a marketer, evangelist or outbound product manager. • Strong interest and understanding of developer trends, particularly the state of AI tools and infrastructure. • Participation in developer communities, both online and in-person. • A dynamic storyteller with a point of view on the intersection of AI and development. • Familiarity with enterprise buying cycles, multi-stakeholder sales, and the needs of life sciences IT and line-of-business buyers; able to translate technical capabilities into business outcomes. • Demonstrated ability to craft and deliver executive-ready narratives and presentations; strong public speaking skills and comfort representing Box externally. • Proven cross-functional leader and player-coach who influences without authority and drives initiatives across product, sales, CS, and marketing. • AI-first mindset with a bias for action; comfortable operating in fast-moving environments and using AI tools to 10x research, insights, and content velocity.. Box lives its values, with community and in-person collaboration being a core part of our culture. Boxers are expected to work from their assigned office a minimum of 3 days per week. Your Recruiter will share more about how we work and company culture during the hiring process. At Box, we believe unique and diverse experiences benefit our culture, our products, our customers, our company, and our world. We aim to recruit a passionate, high-performing workforce that reflects the world we live in. If you are head-over-heels about this role but unsure if you meet all the requirements, we encourage you to apply! EQUAL OPPORTUNITY We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, and any other protected ground of discrimination under applicable human rights legislation. Box strives to respect the dignity and ‎‎independence of people with disabilities and is committed to giving them the same ‎‎opportunity to succeed as all other employees. Inclusiveness is core to our culture at Box, and we strive to ensure you get the most from your interview experience. Box makes reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please complete this form. Reasonable accommodations may include scheduling adjustments, document dictation and beyond. Notice to applicants in San Francisco: Box, Inc and its related branches will consider for employment, qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chair Ordinance. The Fair Chance Ordinance is provided here. For details on how we protect your information when you apply, please see our Personnel Privacy Notice. If you are a California-resident, please read our California Applicant & Candidate Privacy Notice here. Box is committed to fair and equitable compensation practices. Actual base salary (or OTE if commissionable role) is dependent upon factors such as: knowledge, skill level, experience, and work location. This role is also eligible for equity and benefits. For more information on benefits, check out our healthcare benefits and additional Box Benefits + Perks. Box is committed to fair and equitable compensation practices. Actual base salary (or OTE if commissionable role) is dependent upon factors such as: knowledge, skill level, experience, and work location. This role is also eligible for equity and benefits. For more information on benefits, check out our healthcare benefits and additional Box Benefits + Perks. In accordance with OFCCP compliance, here is the Pay Transparency Provision. United States Pay Range$165,000—$206,500 USD