GTM Content Writer - Limited Partners (LP) at Carta

The Company You’ll Join Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence. Carta’s Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure. Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital. For more information about our offices and culture, check out our Carta careers page. The Problems You’ll Solve Carta is seeking a versatile storyteller who can translate complex technical concepts and first-party data into compelling narratives that drive conversions through the funnel. You will work across multiple business units to produce high-impact content for various audiences in the private markets ecosystem—including private companies, venture capital firms, private equity firms, private credit firms, and limited partners. Your main focus will be threefold: Leverage Carta’s proprietary data to produce timely thought leadership and insights stories, support our partner and affiliate networks with strategic collateral, and create and/or localize content for an expanding international audience. Data-driven thought leadership • Analyze Carta’s extensive dataset to find unique private market angles, then turn these insights into compelling reports, blog articles, whitepapers, etc. • Support the full execution of editorial projects—from initial brief creation through to final asset delivery—and ensure all content meets Carta standards. • Act as an expert storyteller, turning complex themes into engaging content that supports critical business initiatives and serves audience intent. Alliance marketing support • Collaborate with Marketing partners to create bespoke content in support of alliance marketing campaigns (with key partners like Morgan Stanley, NYSE, and Vestwell) and business development relationships. International support • Collaborate with international teams to understand upcoming content needs and streamline quarterly planning. • Facilitate the production of content tailored for specific regional markets, ensuring consistency in brand voice and product messaging. The Team You'll Work With At Carta, the Communications and Content team plays a vital role in shaping the company’s brand, messaging, and public image. Their responsibilities typically span several key areas including PR, Corporate Communications, Content Marketing, Social Media, Influencer Relations, and Internal Comms. Together this team is Carta’s storytelling engine,responsible for communicating the company’s purpose and impact—both internally and externally—in a clear, compelling, and consistent way that supports business goals and builds trust with stakeholders. About You • 3+ years of experience in a relevant content writing or content marketing position, ideally within B2B SaaS or private markets. • Demonstrated ability to turn technical information and proprietary data into authoritative, digestible content for sophisticated audiences. • Exceptional writing, editing, and research skills with a keen eye for detail. • A portfolio of high-quality work, including long-form content such as whitepapers and comprehensive blog articles. • Talent for balancing strategic thinking, project management, and execution. • Proficiency in using project management tools such as Asana to maintain editorial calendars and manage cross-functional workflows. • Strong communication skills and experience collaborating with multiple teams and departments. • Ability to develop content that resonates with specific regional markets, informed by a practical understanding of localization needs. • A forward-thinking approach to content strategy and execution, with an interest in leveraging AI tools to streamline production and optimize existing content. • Comfortable working in a dynamic environment and taking ownership of multi-stage projects. Salary Carta’s compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions plans. Our minimum cash compensation (salary + commission if applicable) range for this role is: $91,800 - $108,000. Final offers may vary from the amount listed based on geography, candidate experience and expertise, and other factors. Disclosures: • We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email. • Carta uses E-Verify in the United States for employment authorization. See the E-Verify and Department of Justice websites for more details. • For information on our data privacy policies, see Privacy, CA Candidate Privacy, and Brazil Transparency Report. • Please note that all official communications from us will come from an @carta.com or @carta-external.com domain. Report any contact from unapproved domains to [Upgrade to PRO to see contact].