Product Marketing Manager at Clariticloudinc

Clariticloudinc

Canada (Remote)·8h ago

ManagerFull-timeRustGoAI

Salary Range

$70,720 - $95,680 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a Product Marketing Manager to join Clariti, a company that empowers governments to deliver exceptional citizen experiences. Reporting to the VP, Marketing, you will translate product direction and capabilities to demonstrate clear positioning and value to Public Sector customers.

Key Responsibilities

→Own and evolve solution-led positioning, translating product capabilities into outcome-focused messaging for CIOs, Community Development Directors, and operational leaders.
→Monitor market trends, regulatory changes, and buying patterns to guide positioning, messaging consistency, and competitive intelligence.
→Translate product roadmap updates into clear internal and external communications and enablement materials.
→Define packaging, positioning, and launch strategy for new capabilities across the Clariti product portfolio.
→Analyze deal progression to identify friction points and develop tools addressing procurement, implementation, and operational concerns.
→Extract structured buyer insights from sales conversations and qualitative feedback.

Requirements

✓Proven experience supporting complex, multi-stakeholder sales cycles, including municipalities or counties, with familiarity in RFP-driven procurement, compliance requirements, security reviews, and long evaluation cycles.
✓Demonstrated ability to support technically and operationally complex deals, building enablement that addresses technical architecture, financial justification, governance scrutiny, and procurement concerns.
✓Skilled in creating clear, differentiated messaging grounded in real customer and practitioner language.
✓Experience establishing structured product marketing programs, including win-loss analysis, launch readiness frameworks, measurable success metrics, and high-quality sales assets.
✓Analytical and structured thinker comfortable working with pipeline data, conversion metrics, and deal progression insights to identify friction and improve messaging and enablement.
✓Able to challenge views productively and educate to bring rigor to positioning, narratives, and go-to-market strategy.
✓Strong systems thinker who builds repeatable processes and scalable frameworks.
✓Practical experience applying AI and modern tooling to improve research quality, workflow efficiency, and market insight generation.