Paid Media Manager at Facilityos

ABOUT FACILITYOS FacilityOS is a fast-growing company redefining how facilities operate—bringing safety, security, and daily operations into one unified platform used by organizations around the world. As we continue to scale globally, we’re building a team of driven, curious people who want to make an impact. You’ll be part of a dynamic, collaborative culture where individuals are trusted to take ownership, solve meaningful problems, and grow in their careers. Our team comes together in-office twice a week to connect, collaborate, and build momentum. We’re proud to be recognized as one of Canada’s Best Workplaces™ for 2026, based on direct employee feedback—reflecting a culture built on trust, support, and high performance. If you’re looking to do your best work alongside a great team in a high-growth environment, FacilityOS is the place to build your career. The Role We’re looking for a performance-driven Paid Media Manager to own and scale our paid acquisition programs across digital channels. This role is responsible for driving pipeline growth through highly targeted, data-driven campaigns that reach the right audiences at the right time and will report directly to the VP of Marketing. You’ll work closely with demand generation, content, field marketing, and sales to translate business priorities into high-performing paid strategies, continuously testing, optimizing, and scaling what works. This is a hands-on role for someone who thrives in a fast-paced environment and is excited to make a measurable impact on growth. What You'll Do - Own strategy, execution, and optimization of paid media programs across channels (LinkedIn, Google, Bing, YouTube, display, and emerging platforms) - Deliver high-intent pipeline through the planning and execution of full-funnel campaigns to drive awareness, engagement, and pipeline - Partner with demand generation and sales to align paid programs with ICPs, target accounts, and campaign priorities - Build and manage campaigns including audience targeting, budget allocation, bidding strategies, and creative testing - Collaborate with content and design teams to develop high-performing ad creative and messaging - Continuously test and optimize campaigns (A/B testing, landing pages, audiences, offers, and formats) - Manage and optimize budgets to maximize ROI and pipeline impact - Track, analyze, and report on key performance metrics including CPL, CAC, conversion rates, pipeline contribution, and revenue influence - Ensure accurate tracking, attribution, and integration with CRM and marketing automation platforms - Stay up to date on platform changes, new ad formats, and industry best practices - Support account-based marketing (ABM) initiatives through targeted paid strategies - Stay on the forefront of Paid media tools, including AI driven platforms - to guide the future strategy and execution of paid channels Qualifications · 4–7 years of experience in paid media, performance marketing, or digital acquisition (B2B experience preferred) · Proven track record of driving pipeline and revenue through paid channels · Deep expertise in platforms such as LinkedIn Ads and Google Ads (search, display, and video) · Strong analytical skills with the ability to translate data into actionable insights · Experience with CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo) · Experience with attribution models and campaign tracking (UTMs, conversion tracking, etc.) · Ability to manage multiple campaigns and priorities in a fast-paced environment · Proven ability to manage a large paid media budget and optimize CPC/CPA · Strong collaboration and communication skills Preferred Qualifications · Experience in B2B SaaS or high-growth environments · Familiarity with ABM platforms and strategies · Experience with landing page optimization and CRO · Knowledge of tools such as Google Analytics, Looker, Tableau, or similar · Experience with SEO strategy and tools Success Metrics · Marketing-sourced and influenced pipeline · Cost per lead (CPL) and customer acquisition cost (CAC) · Conversion rates across funnel stages · Return on ad spend (ROAS) and campaign ROI · Contribution to revenue growth and target account engagement What You’ll Bring · A performance mindset with a focus on measurable outcomes · Curiosity and a test-and-learn approach to optimization · Strong ownership and accountability for results · The ability to balance strategy with hands-on execution · A collaborative approach to working across teams Why work at FacilityOS? We work hard and play hard and we do both with passion and respect for one another. Our company promotes a fast-paced, fun, friendly, and highly collaborative work environment that provides: 🩺Comprehensive health coverage 🏠A Hybrid work environment 💡Opportunity for advancement and growth 🍕 Catered Events, Snacks, Drinks – You won’t go Hungry! 🥳 Birthday and Life Celebrations 🎉 Two annual parties in a year FacilityOS Commitment We believe that a diverse team is the key to innovation and growth. We are an equal opportunity employer that value diversity at our company and encourage all candidates to apply. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. FacilityOS will accommodate individuals with disabilities through each stage of the recruitment and selection process. Please advise us of any needs when your interview is booked, and we will do our best to meet your needs. Please note that all candidates must be legally eligible to work in Canada or United States. Background and Reference Checks Any offer of employment may be conditional upon full background checks including a criminal record check, a credit check and employment and educational verifications. A reference check will also be conducted. We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications. These tools assist the recruitment team but do not replace human judgment. All advancement and hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us or click here [Upgrade to PRO to see link] FacilityOS thanks all candidates for their interest, however only those selected to continue in the process will be contacted.