Salary Range
$39,780 - $53,820 /year
EstimatedThis salary is estimated based on similar roles. The actual salary may vary.
The Role
The Demand Generation Executive is an execution‑focused, supporting role that works closely with Demand Generation Managers to deliver campaigns across all Fastmarkets verticals and commodities.
This role is not responsible for strategy ownership. Instead, it plays a critical role in campaign build, activation, coordination and optimisation, ensuring high‑quality, consistent delivery across email, webinars, events, paid media and outbound initiatives.
You will work across multiple campaigns at any one time, supporting managers with hands‑on delivery and helping ensure campaigns move quickly from brief to execution
Principal Accountabilities
Key Responsibilities
Campaign Execution & Support
• Support Demand Generation Managers with the end-to-end execution of campaigns, from build through to launch and follow up
• Own a number of initiatives that contribute to our growth marketing strategy such as ABM campaigns, digital channel activation, outbound campaigns and customer marketing.
• Set up and manage campaign assets including:
• Email campaigns and nurture journeys
• Webinars and virtual events (setup, rehearsals, live support)
• Landing pages and forms (working with content and web teams)
• Ensure campaigns are accurately configured in marketing systems and aligned to agreed briefs and timelinesCross-functional Coordination
• Act as a key operational link between Demand Generation Managers and specialist teams including:
• Email Marketing
• Events Marketing
• Growth Marketing
• Website and CRO
• Marketing Operations
• Coordinate inputs, dependencies and approvals to keep campaigns on trackMulti‑vertical Delivery
• Support and execute demand generation activity across multiple commodities and industry verticals, adapting execution to different audiences and priorities
• Maintain a strong understanding of campaign goals and ICPs across the portfolio, even when switching between verticalsPerformance & Optimisation Support
• Monitor campaign performance and flag issues or opportunities to Demand Generation Managers
• Support post-campaign activities including lead follow-up processes, reporting and basic analysis
• Help maintain consistent campaign standards, documentation and best practices across the teamContinuous Improvement
• Contribute to improving campaign workflows, templates and execution playbooks
• Work closely with the Sofia digital hub to support faster iteration and better collaboration across marketing disciplines 
Skills & Experience
Essential
• 1–3 years’ experience in a marketing, demand generation, digital marketing or campaign execution role
• Hands‑on experience supporting multi‑channel campaigns (email, webinars, events, digital)
• Strong organisational skills with the ability to manage multiple tasks and deadlines simultaneously
• Comfortable working in a supporting role across several stakeholders and priorities
• Strong attention to detail and process disciplineDesirable
• Experience working in B2B marketing or complex, multi‑product environments
• Familiarity with marketing automation platforms, CRM systems and campaign reporting tools
• Exposure to webinars, virtual events or lead nurture programmes
• Experience working with global teams across different regionsWhat Success Looks Like
• Campaigns are delivered on time, accurately and to a high standard
• Demand Generation Managers are able to focus on strategy and optimisation because execution is reliable and consistent
• Campaign handovers between teams are smooth and well coordinated
• The Sofia hub is recognised as a centre of excellence for campaign delivery, operational best practice and digital leadershipWhy Join Us
• Be part of a growing digital marketing hub in Sofia at the centre of Fastmarkets’ go-to-market evolution
• Gain exposure to a wide range of industries, commodities and campaign types
• Build a strong foundation for future progression into demand generation, growth marketing or campaign management roles
• Work closely with experienced demand generation leaders in a collaborative, international environment